Family Offices in Asia: From Wealth Preservation to Purpose-Driven Capital

The landscape of family offices in Asia has undergone a significant transformation, shifting from a primary focus on wealth preservation to embracing purpose-driven capital that aligns with broader social, environmental, and governance objectives. This evolution is driven by rapid wealth creation, generational transitions, and a growing emphasis on impact investing, particularly in financial hubs like Singapore and Hong Kong.

Across markets like Singapore, Hong Kong, and Jakarta, these entities are transforming into more sophisticated vehicles that reflect economic ambitions and social progress, including gender equity.

From Wealth Preservation to Growth and Impact

A family office is a private organization established by a wealthy family to manage its financial affairs, investments, and legacy. Unlike traditional wealth managers or banks, family offices offer highly personalized services tailored to the unique needs of a single family or a small group of families.