# Investors are eyeing Vietnam as a rising star in Southeast Asia

- Link: https://www.thailand-business-news.com/asean/vietnam/171264-investors-are-eyeing-vietnam-as-a-rising-star-in-southeast-asia
- Published: 2024-11-01T08:22:00+07:00
- Author: SET News

**Investors eye Vietnam due to strong economic growth projections, strategic global
trade position, rising FDI, competitive labor market. Risks include external factors
and regulatory environment. Ways to invest include brokers and ETFs.**

---

As of 30 September 2024, the VN-Index—the benchmark Ho Chi Minh Stock Index—has 
surged 14% year-to-date, showcasing resilience despite a volatile macroeconomic 
landscape.

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With the economy projected to grow by 6.1% in 2024, accelerating from 5% in 2023,
Vietnam is cementing its position as one of the region’s fastest-growing economies.

## Why invest in Vietnam?

Outside of these near term drivers, there are several long term structural drivers
that have made Vietnam attractive to investors looking at investment opportunities
in emerging markets.

These include its economic growth potential, favourable demographics and growing
middle class, Vietnam’s strategic position in global trade, rising foreign direct
investment, and competitive labour market.

**#1 – Economic growth potential **

Over the past decade, Vietnam’s economy has experienced consistent GDP increases
driven by industrialization and foreign direct investment (FDI).

Despite being hit hard by the pandemic, Vietnam’s GDP still grew positively in 2020
and 2021.

As a critical manufacturing hub for electronics, textiles, and consumer goods, supplying
global giants like Samsung and Nike, manufacturing represented 24% of Vietnam’s 
GDP in 2023 (World Bank).

Growth has been bolstered by government reforms that focus on infrastructure development
and fostering business-friendly policies.

The government is currently focusing on the 10-year Socio-Economic Development Strategy(
SEDS) 2021-2030 which seeks to develop Vietnam into an efficient, integrated and
sustainable economy.

A key component of the SEDS include the transport infrastructure plan, estimated
to cost US$43 billion to US$65 billion. Under the master plan, new expressways, 
high-speed rail networks, ports and international airports will be built.

The government also aims to increase the number of domestic businesses entering 
the market by 10% in 2024 through lowering input and compliance costs in investment
and business activities and enhancing business resilience.

These initiatives are crucial to supporting Vietnam’s growing economy while maintaining
its competitive advantage in global markets and achieving the government’s growth
target of 6.5%-7% in 2025.

Vietnam’s economic outlook remains promising, with projected GDP growth rates of
6.1% in 2024 and 6.5% in 2025, according to the World Bank.

**#2 – Favourable Demographics and Growing Middle Class**

Vietnam’s young and growing population coupled with an increasing middle class is
one of the country’s strongest assets, providing a solid foundation for long-term
economic expansion.

With the median age being 32.9 years old, Vietnam has a youthful workforce that 
can drive innovation and productivity.

Additionally, the steady population growth over the past few years ensures a continuous
supply of labour and consumers, both of which are essential for sustaining economic
momentum.

According to the Ministry of Labour, Invalids and Social Affairs, Vietnam’s middle
class is forecasted to expand to 26% of the population by 2026, up from 13% in 2023.

As the middle class continues to expand, disposable income levels rise, further 
boosting domestic consumption, particularly in sectors like retail, real estate,
healthcare, and financial services. This is evident in Vietnam’s increasing average
monthly income of employees over the past few quarters.

This, in turn, translates to potentially stronger corporate earnings, contributing
to the overall growth and attractiveness of Vietnam’s stock market.

**#3 – Vietnam’s Strategic Position in Global Trade**

Vietnam’s geographic location along prime regional shipping routes is a significant
advantage for its role in global trade.

Having direct access to the South China Sea, one of the world’s most vital maritime
passages, significantly enhances Vietnam’s ability to serve as a key logistics hub,
facilitating smooth and efficient shipping routes for global trade.

Vietnam’s major ports, such as those in Ho Chi Minh City, Da Nang, and Hai Phong,
are also well-positioned to handle increasing volumes of trade, especially with 
the SEDS transport infrastructure plan.

This integration is further strengthened by Vietnam’s participation in major trade
agreements such as the Comprehensive and Progressive Agreement for Trans-Pacific
Partnership (CPTPP) and the EU-Vietnam Free Trade Agreement (EVFTA).

These agreements provide Vietnamese exports with preferential access to key markets,
boosting its competitiveness on the global stage.

Additionally, the ongoing US-China trade tensions have accelerated Vietnam’s rise
as an alternative manufacturing destination.

Many multinational companies have adopted a “China+1” strategy, seeking to diversify
their production bases away from China to avoid tariffs and geopolitical risks.

Vietnam, with its skilled workforce, cost advantages, and pro-business policies,
has become a preferred choice for these firms, further enhancing its strategic position
in global trade.

**#4 – Rising Foreign Direct Investment**

Vietnam’s openness to foreign direct investment (FDI) has been a key driver of its
economic success, particularly in sectors like manufacturing, technology, and energy.

Manufacturing represented 64.2% of total FDI inflows, and many large foreign-invested
projects in the semiconductor, electronics and energy sectors have attracted new
investments.

The government has implemented supportive policies and offered attractive incentives,
such as tax breaks and streamlined procedures, to encourage foreign businesses to
set up operations in the country.

This pro-business environment, combined with Vietnam’s strategic location and growing
domestic market, makes it an appealing destination for international investors. 
This can be seen in the increasing net inflows of FDI post-pandemic.

Another significant factor contributing to Vietnam’s rise in FDI is the “China+1”
strategy, where multinational companies look to diversify their supply chains and
reduce reliance on China by establishing operations in alternative markets.

Vietnam, with its competitive labour costs, improving infrastructure, and increasing
trade agreements, has emerged as a top choice for such diversification.

This inflow of foreign capital strengthens Vietnam’s long-term economic outlook 
and boosts the performance of its stock market, especially in key industries that
benefit from this investment trend.

**#5 – Competitive Labour Market and Low Operating Costs**

Vietnam’s competitive labour market, characterized by a large and increasingly skilled
workforce, offers a significant advantage to multinational corporations.

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The country boasts one of the lowest labour costs in the region, making it a highly
attractive destination for businesses seeking to tap on the pool of skilled labour.

Compared to neighbouring countries like China, Indonesia and Thailand, Vietnam offers
a significantly lower labour cost of US$197 per month, according to data from China
Briefing and ASEAN Briefing.

In addition to lower labour costs, Vietnam’s operating expenses, such as utilities,
transportation, and infrastructure, are comparatively cheaper. This further strengthens
its appeal as a high-growth, cost-efficient market for foreign investors and companies
looking to diversify their operations in Southeast Asia.

With this competitive edge, Vietnam is increasingly becoming the go-to destination
for companies looking to scale their operations without compromising on cost-effectiveness,
fuelling long-term growth prospects for its economy and stock market.

## What are some risks to look out for?

Investing in Vietnam’s stock market, while promising, comes with certain risks that
investors should keep in mind.

 * **Macroeconomic risks: **Vietnam’s economy is exposed to external factors such
   as economic conditions in major trading partners. For example, an unexpected 
   recession in the US may negatively impact Vietnam’s economy.
 * **Regulatory risks:** Vietnam’s regulatory environment is evolving, and sudden
   shifts in government policies or regulations could impact sectors or individual
   companies. Political stability is generally strong, but changes in trade agreements,
   investment laws, or industry regulations can create uncertainties for investors.
 * **Currency risks:** For foreign investors, exposure to the Vietnamese Dong may
   present currency risks. Fluctuations in the exchange rate between the Dong and
   other currencies can impact the returns of investments.

**How can investors gain exposure to Vietnam?**

Vietnam’s economy has shown strong resilience in the face of external challenges
and is positioned for sustained long-term growth.

Investors looking to tap into Vietnam’s market can explore brokers offering access
to the Vietnam stock exchange or invest in exchange-traded funds (ETFs) that track
the VN-Index (VNI).

In the ASEAN region, several companies are expanding their presence in Vietnam. 
For instance, ThaiBev acquired a majority stake in Sabeco (Saigon Beer) in 2017,
making it a dominant player in the Vietnamese beer market, while Central Group (
SET: CRC) has a growing number of retail stores in Vietnam. Property companies such
as CapitaLand Investment (SGX: 9CI), Keppel Limited (SGX:BN4), Sunway Bhd (KLSE:
SUNWAY), have real estate assets in Vietnam within their portfolios. Companies that
are exposed to Vietnam’s infrastructure sector include Siam Cement (SET: SCC) and
Banpu (SET: Banpu).

**Where can you find more resources on the Vietnam stock market?**

Conducting thorough research may allow us to capture growth opportunities and mitigate
risks when investing in the Vietnam stock market.

The [HOSE](https://www.hsx.vn/) and [HNX](https://hnx.vn/en-gb/hnx.html) websites
offer additional resources for you to get the latest company announcements, products,
services, and key trading statistics on the Vietnam stock market.

## Vietnam stock market at a glance

The Vietnam stock market is made up of 3 different exchanges – the HCM Stock Exchange(
HOSE), the Hanoi Stock Exchange (HNX) and the Unlisted Public Company Market (UPCOM).

**Stock exchange**
**Year established****Market capitalisation****Number of stocks**

HCM Stock Exchange
2000US$256 billion404

Hanoi Stock Exchange
2005US$22 billion345

Unlisted Public Company Market
2009US$62 billion903

Source: Sustainable Stock Exchange Initiative and Vietnam Investor Review as of 
2024

The HOSE consists mainly of large cap stocks while the HNX was originally intended
for smaller, high growth Vietnamese companies.

UPCOM was initially established as an intermediary step for companies to transition
to a formal listing on either the HOSE or HNX. However, over the years fairly large
companies have been listed on it.

For the HOSE, the financial sector accounts for 45% of the total market, followed
by the real estate sector (13%) and the materials sector (9%). For the HNX, the 
financial sector holds the largest share (29%), followed by the industrial sector(
20%) and trade, accommodation and food services sector (14%).

**Source** : [Why Invest in Vietnam Stocks: A Rising Star in Southeast Asia](https://www.aseanexchanges.org/content/why-invest-in-vietnam-stocks-a-rising-star-in-southeast-asia/?rand=138677)
