Economic ministers have approved 40 million THB for a campaign to rejuvenate confidence in Thailand’s hosting of international meetings.
According to deputy government spokesperson Watchara Kannika, the mentioned budget was decided from Thailand Convention and Exhibition Bureau’s (TCEB) proposed 200 million THB.
The move comes following a two-month political row, where the international meetings, incentives, conventions and exhibitions (MICE) industry suffered up to more than one billion baht in losses. The economic ministers agreed on three projects to boost the MICE market, such as meetings for leaders and executives, a meeting to strenghthen the MICE industry and a meeting to support and attract workers.
The economic minister also assigned the Public Relations Department to be in charge of inviting press and foreign businessmen to hold meetings in Thailand.
According to President of TCEB Akapol Sorasuchart, TCEB will also propose a roadmap to the Cabinet in August to launch Thailand as a regional hub for MICE.
Thailand aims to push its games and content industry
After almost a year under the pandemic, the number of game players in Thailand rose to 32 million and helped the market generate over a billion dollars in 2020, according to NewZoo, an international analytics and market research group.
Thailand’s H1 Investment Applications rise 158% in combined value, BOI says
Japanese firms ranked first with 87 projects worth 42.8 billion baht, followed by investments from the U.S. with 18 projects worth 24.1 billion baht, and China with 63 projects worth 18.6 billion baht.
In the first six months of 2021, Thailand’s investment applications increased 14% from the year earlier period in terms of the number of projects, and 158% in combined value, led by increasing foreign direct investment (FDI) applications, sustained growth in target industries including the electronics and medical sectors, as well as in power generation, the Thailand Board of Investment (BOI) said.(more…)
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