# Healthcare AI developers to focus on emerging markets

- Link: https://www.thailand-business-news.com/companies/162604-healthcare-ai-developers-to-focus-on-emerging-markets-intel-and-true-corporation-partnership-in-thailand-showcases-trend
- Published: 2024-09-17T10:10:40+07:00
- Author: News Desk

Intel and True Corporation are collaborating to enhance healthcare in Thailand using
AI and 5G technology, fostering new investment opportunities and aligning with a
growing trend in emerging markets.

## Key Takeaways

 * Intel’s collaboration with True Corporation will support the use of AI in Thailand’s
   healthcare industry.
 * The development will follow a wider trend of companies launching AI healthcare
   solutions in emerging markets.
 * We expect more collaborations between telecommunication and AI providers in healthcare.

Intel’s collaboration with True Corporation will support using artificial intelligence(
AI) in Thailand’s healthcare industry. On September 5, 2024, Thai telecommunications
company True Corporation announced it had partnered with Intel to launch seven new
smart healthcare products which use 5G connectivity and AI. The products will support
the diagnosis, treatment and rehabilitation of patients, as well as better patient
data management in healthcare facilities in Thailand. Under the agreement, True 
Corporation’s 5G network will deploy Intel AI software. Examples of software include
a new Patient Management as a Service (PMaaS), which creates a patient digital twin
where sensors can detect abnormalities in patients’ vital signs, allowing for earlier
intervention.  We expect the agreement will not only streamline Thailand’s healthcare
system, but also will create further opportunities for investment into AI by other
software developers in the market. 

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The development will follow a wider trend of companies launching AI healthcare solutions
in emerging markets (EMs).** **We expect multinational technology companies, like
Intel, will continue to provide AI to EMs, for various reasons:

 * EMs are likely to have less stringent AI regulations than developed markets (
   DMs), like the EU’s AI Act, making it easier for AI developers to receive regulatory
   approval for their AI healthcare products. More stringent regulations for AI 
   often means higher costs, meaning developers may seek to invest in markets with
   less regulation and therefore lower cost.
 * It will likely be cheaper to implement AI and associated telecommunication technologies
   into healthcare systems in EMs than DMs, as operational costs of AI infrastructure
   set up and maintenance will likely be lower in EMs. Labour costs will also likely
   be lower, including the cost of staff for implementing and maintaining AI systems,
   and the cost of training for healthcare staff. 
 * EMs are less likely to have AI technologies already within their healthcare services
   but many, like Thailand, already have a high penetration of digital health. AI
   providers can gain a competitive advantage over local competitors who may not
   be using AI technologies yet and gain market share by working in countries with
   limited competition from global leaders in AI for healthcare.

The collaboration between Intel and True Corporation in Thailand highlights a significant
trend in the healthcare industry: the growing focus on health technology and artificial
intelligence (AI) for emerging markets (EMs). As healthcare systems in these regions
face various challenges, including limited resources and a burgeoning population,
AI developers are increasingly turning their attention to innovative solutions that
can provide efficient, scalable healthcare services.

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This partnership aims to harness advanced AI technologies to enhance patient care
and streamline healthcare operations. By leveraging Intel’s cutting-edge computing
capabilities alongside True Corporation’s local insights, the collaboration seeks
to develop AI-driven applications that improve diagnostics, predictive analytics,
and patient management systems. This targeted approach can lead to more personalized
healthcare, allowing providers to make data-driven decisions that ultimately enhance
patient outcomes.

As the demand for smart healthcare solutions continues to rise globally, the success
of initiatives like this may well set a precedent for further investments in healthcare
AI in emerging markets. By focusing on localized needs and utilizing groundbreaking
technology, developers can significantly improve healthcare delivery in Thailand
and similar regions, propelling advancements in global health.
[Read More](https://www.fitchsolutions.com/bmi/medical-devices/healthcare-ai-developers-will-continue-target-ems-highlighted-intel-and-true-corporation-collaboration-thailand-10-09-2024)