# Changan Launches Avatr, a Premium Electric Vehicle Brand, in Thailand

- Link: https://www.thailand-business-news.com/companies/163507-changan-launches-avatr-a-premium-electric-vehicle-brand-in-thailand
- Published: 2024-09-27T13:35:00+07:00
- Author: Bahar Karaman

**Changan Automobile launched its premium electric vehicle brand Avatr in Thailand,
showcasing the 011 SUV coupe, while investing $300 million in a local assembly plant
to enhance its market presence.**

This week, the state-owned Chinese automaker Changan Automobile Company introduced
its premium battery electric vehicle (BEV) brand, Avatr, in Thailand, marking a 
significant step in its international expansion in the face of intensifying competition
within its home market.

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At an event held in Bangkok, Avatr showcased its 011 SUV coupe which comes with 
a choice of 90kW and 117kW CATL battery packs and features Huawei’s advanced driving
solution (ADS) driver assist system.

Changan has established its presence in Thailand, primarily under its Deepal brand,
launching the SL03 and S07 models at the end of the previous year, followed by the
Lumin L earlier this year. In the first half of 2024, the company achieved sales
of 3,200 vehicles in Thailand, all of which were imported from China.

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Changan is investing THB10bn (US$300m) in an assembly plant in Thailand’s Rayong
eastern economic corridor which is scheduled to begin operations in the first quarter
of 2025. The facility, the company’s first in south east Asia, will have painting
facilities, final assembly lines and battery assembly operations.

**Source** : [Changan launches Avatr premium BEV brand in Thailand](https://www.just-auto.com/news/changan-launches-avatr-premium-bev-brand-in-thailand/?rand=157030)