Business

Online ad spending expected to increase more than 30 per cent

The boom in online social media is expected to lead to an increase of more than 30 per cent in online-advertising spending this year. The increasing number of people engaged in the social networks and more time being spent online by Internet users are two main factors being used to convince marketers to spend more on online advertising, according to marketing agencies.

Published

11 years ago

March 30, 2010

Boris Sullivan

The managing director of online advertising agency TopSpace, Kasamart Neerapatama, forecast a 30-per-cent increase in spending on online advertising in 2010. He named three factors responsible for this: the increasing number of social-media users; the increasing total number of Internet users; and the Fifa World Cup.

TopSpace, which oversees online media for top websites including Sanook.com, Hi5.com, Mcot.net and Yahoo.com, claims a 25- to 30-per-cent share of the total online-advertising market.

However, online advertising currently claims only 1 or 2 per cent of total advertising spending.

via Online ad spending grows sharply.

Business

Online intellectual property dispute platform to go live next year

The online dispute settlement platform for intellectual property cases will assist with cases related to copyright, patents, and trademark infringements using digital technology.

Published

3 weeks ago

December 8, 2020

National News Bureau of Thailand

BANGKOK (NNT) – The Department of Intellectual Property has introduced its online dispute settlement services covering intellectual property cases that it developed with the Thai Arbitration Institute.

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Business

Thailand pushes for “Ease of Doing Business” reforms

Thailand is in the process of responding to the World Bank’s advice and the “Ten for Ten” proposal by five ambassadors to Thailand, according to Deputy Prime Minister and Minister of Energy Supattanapong Punmeechaow.

Published

4 weeks ago

December 1, 2020

Olivier Languepin

The government has made improving the business environment in Thailand a key policy by setting a goal to raise the ranking of the ease of doing business to be among the top 20 countries in the world.

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Business

Thailand remains in pole position for the highest funds raised across Southeast Asia

Taking the top two spots on the region’s leaderboard this year are Thailand’s Central Retail Corporation Public Company Limited and SCG Packaging Public Company Limited with US$1.77 billion and US$ 1.27 billion funds raised respectively

Published

1 month ago

November 26, 2020

Pr News

Thailand’s Central Retail Corporation Public Company Limited raised US$1.77 billion in 2020

THAILAND, 26 November 2020 — Capital markets across Southeast Asia stayed resilient in 2020 despite a host of uncertainties from the evolving global health crisis to the worsening US-China trade tensions and the impact of the US presidential elections.

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