Apollo Tyres Ltd. has opened a sales office in Bangkok that will be the Indian tire maker’s hub of operations for Southeast Asia, which accounts for more than 40 percent of the company’s exports.


The opening of the Bangkok office to serve the countries of the Association of South East Asian Nations is the second regional office opening of the past two years. Mumbai, India-based Apollo opened an office and warehouse in June 2011 in Jebel Ali, Dubai, to serve customers in the Middle East.

Apollo said its revenue from sales throughout the ASEAN region has doubled in the past three years and it anticipates these revenues will continue to grow at double-digit rates the next several years. The company said it already has a “sizable” distribution network in ASEAN, without disclosing specifics.

“In the last few years, due to high customer satisfaction, the demand and acceptability of our tires has increased manifold in the ASEAN region,” said Satish Sharma, chief, Zone I, speaking at the recent opening of the office.

“We are looking at the Bangkok office to serve as a hub for an active sales and service team. This will allow us to meet customer expectations with greater ease and swiftness.”

Apollo estimates the ASEAN replacement market for commercial vehicle tires—where Apollo said it believes it enjoys a “clear product technology and service leadership position”—at 6 million units a year. The replacement consumer market, at 22.6 million units annually, is growing even faster, however, Apollo said.

via Apollo makes Thailand its ASEAN hub – News – Tire Business – The Tire Dealer’s No. 1 News Source.

About the author

Leave a Reply

Sign Up for Our Newsletter

Get notified of our weekly selection of news

You May Also Like

Bangkok drops 12 places in global cost of living index

Thai cities have fallen in the rankings of the world’s most expensive locations for overseas workers globally, with Bangkok dropping 12 positions to 57th place, and all other Thai cities moving out of the top 125 locations globally.

True and Dtac Merger Talks Highlight Necessity of Scale at Thai Telcos

The merger between True Corporation, a subsidiary of conglomerate Charoen Pokphand Group, and Total Access Communication (Dtac), a subsidiary of Norway’s Telenor would shrink the number of big telcos players in Thailand to only two.

How Thai businesses can manage modern slavery risks?

New tools developed in conjunction with with the Stock Exchange of Thailand and Finance Against Slavery and Trafficking have launched.