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Thailand’s Wealth Management Sector: A Detailed Outlook for 2025

Thailand’s high-net-worth individual (HNWI) population is projected to grow significantly, increasing by 24% to potentially reach 124,000 by 2028, with their total wealth anticipated to surpass $1 trillion.

Daniel Lorenzzo and Stephanie Chu by Daniel Lorenzzo and Stephanie Chu
June 10, 2025
in Investment, Banking
Reading Time: 9 mins read
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Thailand’s wealth management sector in 2025 is experiencing robust growth, fueled by an expanding affluent population and technological advancements. The sector is adapting to meet diverse client needs, with a focus on digital platforms and global investment opportunities. However, challenges like talent retention and regulatory complexities persist, requiring innovative strategies from key players.

Thailand’s private wealth management landscape is evolving, transitioning from a conservative market to one embracing digital innovation and cross-border structuring. Growing tax reforms and a surge in mass affluent clients are significantly influencing wealth management practices, challenging firms to adapt their services.

Table of Contents

  • Economic and Market Context
    • Key Players and Strategies
  • Comprehensive Analysis of Thailand’s Wealth Management Sector in 2025
    • Market Growth and Client Demographics
    • Digital Transformation and Technological Adoption
    • Investment Product Diversification
    • Regulatory Environment and Global Partnerships
    • Challenges and Pain Points
    • Key Players and Strategic Initiatives
    • Economic Context and Outlook
    • Opportunities and Future Directions
    • Table: Key Metrics and Projections for 2025

The upcoming Thailand Wealth Management Forum 2025, set for June 25th at the Waldorf Astoria, will gather industry leaders to discuss these changes. With increasing global aspirations among clients, wealth managers must enhance their offerings to meet rising expectations.

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Daniel Lorenzzo and Stephanie Chu

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