# Discover Thailand’s Hidden Gems Cities through TAT and Insta360 X4 partnership

- Link: https://www.thailand-business-news.com/japan/153728-tat-promotes-hidden-gems-cities-through-insta360-x4-partnership
- Published: 2024-07-27T14:37:18+07:00
- Author: Tourism Authority of Thailand

The Tourism Authority of Thailand partners with Insta360 to promote Hidden Gems 
destinations using the Insta360 X4 camera, featuring content creators from six countries
documenting their experiences in Trang and Ubon Ratchathani.

## Promoting Hidden Gems in Thailand

Bangkok, 26 July 2024 – The Tourism Authority of Thailand (TAT) is boosting tourism
with the “Amazing Thailand: Your Stories Never End” campaign.

ADVERTISEMENT

This initiative uses the advanced Insta360 X4 8K 360º action camera to showcase 
lesser-known destinations, aiming to capture and share the hidden gems of Thailand
through immersive videos.

## Exclusive Influencer Experience

In collaboration with Insta360, TAT invited 16 renowned content creators from Taiwan,
Hong Kong, Japan, South Korea, Malaysia, and the Philippines to explore Trang and
Ubon Ratchathani.

These influencers documented their experiences, capturing mesmerizing 360º videos
that highlight the unique natural attractions and rich cultural heritage of these
regions, offering a comprehensive view of Thailand’s hidden treasures.

### Related**Posts**

###  󠀁[Phuket named top wellness destination by Canadian travellers](https://www.thailand-business-news.com/press-release/331672-phuket-named-top-wellness-destination-by-canadian-travellers)󠁿

###  󠀁[TAT highlights Thailand’s film production talents and tourism charm at TIFF 2026](https://www.thailand-business-news.com/tourism/329371-tat-highlights-thailands-film-production-talents-and-tourism-charm-at-tiff-2026)󠁿

###  󠀁[Weather and travel updates for Bangkok and its nearby regions](https://www.thailand-business-news.com/tourism/331213-weather-and-travel-updates-for-bangkok-and-its-nearby-regions)󠁿

###  󠀁[TAT highlights “Healing is the New Luxury” at the Tourism Expo Japan 2026](https://www.thailand-business-news.com/health/331124-tat-highlights-healing-is-the-new-luxury-at-the-tourism-expo-japan-2026)󠁿

## Unique Thai Adventures

The journey began in Bangkok on 18 July, where influencers experienced traditional
Thai culture and cuisine, including a visit to Wat Arun and a Michelin-star gourmet
bus tour. From 19-21 July, they were divided into two groups: one explored Trang’s
natural attractions and local delicacies, while the other attended Ubon Ratchathani’s
annual Candle Festival and enjoyed its cultural and culinary traditions. Follow 
their adventures via the hashtag #360Thailand on Instagram, Facebook, TikTok, and
YouTube.

**Source** : [TAT promotes “Your Stories Never End” in Hidden Gems Cities through Insta360 X4](https://www.tatnews.org/2024/07/tat-promotes-your-stories-never-end-in-hidden-gems-cities-through-insta360-x4/?utm_source=rss&utm_medium=rss&utm_campaign=tat-promotes-your-stories-never-end-in-hidden-gems-cities-through-insta360-x4&rand=55352)