The social media continue to grow in popularity in Thailand, not only because networks like Facebook and Twitter generate two-way communication among friends, but also because they have become innovative tools for business.
The creation of fan pages and followers has formed a basis for modern business channels.
Kapook.com’s managing director Poramate Minsiri said there was increasing use of the social media in Thailand because Facebook was able to create a community between page owners, or members, and followers of their fan pages. This not only created closer communication, but also personalised it.
Last year, Thailand had the highest growth rate in the world for Internet users participating in social media or social networks. There are now more than 39,000 active Twitter members and 2.3 million Facebook members in Thailand.
Thai Army Denies Twitter Claims on Spread of Propaganda
Twitter’s blockage of the 926 accounts came two weeks after Thailand brought police complaints against Facebook, Twitter and Instagram for not fully complying with court orders to take down content on their platforms deemed defamatory to Thailand’s royalty
Thailand’s army on Friday denied links with around a 1,000 Twitter accounts that the social media company blocked a day earlier saying the military was using them to spread propaganda and target the opposition.
How Covid-19 triggered a 125% surge in media consumption in Thailand
Globally speaking, the early months of the pandemic saw a dramatic increase in the amount of time people spent accessing information about current events.
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Hugely popular with teenagers and millennials, TikTok – known as DouYin in China – is a social media application used for creating and sharing short videos. Lasting 15 seconds or less, the typical clip features fun music, a skit, lip-sync, dance or light-hearted humour.
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