How To Make A Viral Video ?

“The intensity of the psychological response people feel when they see the ad,” Jones said, “and the strength of the social motivation — the reason that they have to share.”

Published

8 years ago

March 12, 2013

Carlos Fuitzer

There’s no denying the power of a viral video. The Dollar Shave Club is now a legendary example with more than 9 millions views on You Tube.

There’s no denying the power of a viral video

The Dollar Shave Club is now a legendary example. The company, which sells $1 razors, made a low-budget video that went so viral it crashed the company’s website almost immediately after its released. Currently with more than 9.6 million views, the ad’s deadpan humor put the company on the map and led to $10 million in venture Capital funding.

“The intensity of the psychological response people feel when they see the ad,” Jones said, “and the strength of the social motivation — the reason that they have to share.”

If a brand can make someone feel something really strongly (whether that feeling is overwhelmingly positive or negative) then that will give them a good reason to pass it on.

Thai Army Denies Twitter Claims on Spread of Propaganda

Twitter’s blockage of the 926 accounts came two weeks after Thailand brought police complaints against Facebook, Twitter and Instagram for not fully complying with court orders to take down content on their platforms deemed defamatory to Thailand’s royalty

Published

3 months ago

October 11, 2020

Bahar Karaman

Thailand’s army on Friday denied links with around a 1,000 Twitter accounts that the social media company blocked a day earlier saying the military was using them to spread propaganda and target the opposition.

(more…)

Medias

How Covid-19 triggered a 125% surge in media consumption in Thailand

Globally speaking, the early months of the pandemic saw a dramatic increase in the amount of time people spent accessing information about current events.

Published

4 months ago

October 1, 2020

Oxford Business Group

The coronavirus pandemic has given rise to an ongoing surge in media consumption, as people around the world seek to remain updated on the rapidly changing crisis.

(more…)

Medias

The TikTok Strategy: Using AI Platforms to Take Over the World

Hugely popular with teenagers and millennials, TikTok – known as DouYin in China – is a social media application used for creating and sharing short videos. Lasting 15 seconds or less, the typical clip features fun music, a skit, lip-sync, dance or light-hearted humour.