It’s been a rocky year in Facebook and publisher relations, if you’re failing it’s probably your fault
Speaking at a panel at South by Southwest, Facebook’s head of news products, Alex Hardiman, had some strong words for critics who say the company’s recent News Feed algorithm change is hurting publishers.
In response to a question about digital publisher Little Things, whose CEO blamed Facebook’s News Feed algorithm after the company shut down, Hardiman said “there’s a reason certain publishers don’t do well on Facebook.”
“I don’t think that that’s true. I think that when we look at publishers who are not doing well, most likely, it’s because they are abusing the system in some way. Their content might be sensationalist, it could be misleading, it could be triggering ad farm warnings. There’s a reason for certain publishers that they don’t do well on Facebook.”
In other words: it’s not us, it’s your bad content.
This came after Hardiman also acknowledged that Facebook’s previous News Feed algorithm reinforced much of the behavior it’s now trying to combat,…
“I think we need each other. We need them for the traffic; they need us for the content,” he told the Wall Street Journal at the time. However, Facebook has recently become pretty brutal when it comes to publisher complaints.
“If you are a publisher who feels like Facebook is not good for your business, you shouldn’t be on Facebook,” company executive Campbell Brown said in February during an onstage grilling at Recode’s Code Media conference.
Facebook unplugs Thai military propaganda
Retail in the age of social media
E-commerce is becoming easier and faster, making it increasingly popular. Recently, Instagram introduced a shopping feature that allows users to purchase products within the app.
Social media is transforming retail and expanding the e-commerce world. It goes without saying that the presence of social media in any retail store is critical to its marketing and sales reach.(more…)
Subscribe via Email
Asia’s slow rate of vaccination is a thorn in the region’s economic recovery
Southeast Asia has been hit badly. Daily infections for Indonesia, Thailand, Vietnam are at their worst, on a seven-day moving...
TAT expects 850 billion baht ($25.7 bln) in tourism revenue after successful reopening
The Tourism Authority of Thailand (TAT) has set this year’s revenue target at 850 billion baht, 300 billion of which...
Download 1xBet mobile and play all over the world
Placing profitable bets or playing in a casino is now possible comfortably even without being tied to a computer. It...
3 ways Asia can recover from the COVID-19 pandemic faster
Countries in the East Asia and Pacific region will benefit from cooperation in three major areas: vaccine deployment, reviving sectors...
Thailand’s Vaccine Strategy: What went wrong?
Questions are being asked, and not answered, over the decision to rely almost entirely on Siam Bioscience, a local, palace-owned...