# Accely Appoints Michael Lim as Director, Strategy & Growth for Singapore and Southeast Asia

- Link: https://www.thailand-business-news.com/pr-news/accely-appoints-michael-lim-as-director-strategy-growth-for-singapore-and-southeast-asia
- Published: 2026-09-08T18:34:00+07:00
- Author: PR Newswire

SINGAPORE, Sept. 8, 2026 /PRNewswire/ — [Accely](https://www.accely.com/sg-en/),
a global SAP Gold Partner and autonomous enterprise transformation company, has 
appointed Michael Lim as Director, Strategy & Growth for Singapore and Southeast
Asia. He owns the region’s commercial strategy, from market entry through account
growth.

 [⌊Accely Appoints Michael Lim as Director, Strategy & Growth for Singapore and Southeast Asia⌉](https://mmx.prnasia.com/media/MS1983256/Accely-Appoints-Michael-Lim-Director-Strategy-Growth-SEA.jpg?id=OA2935072&p=medium600)

Accely Appoints Michael Lim as Director, Strategy & Growth for Singapore and Southeast
Asia

Michael brings a career in SAP cloud ERP sales and partner leadership across Asia
Pacific, with experience in retail, FMCG, and manufacturing. He will shape Accely’s
go-to-market approach, deepen customer and SAP relationships, and open accounts 
in priority industries.

Enterprises across Southeast Asia are [moving core ERP to the cloud](https://www.accely.com/sg-en/services/sap-s4hana-migration/),
often running AI and automation programmes alongside that migration. That compresses
timelines and raises expectations of implementation partners.

_"Michael’s appointment further strengthens our leadership capabilities in Southeast
Asia,"_ said [Nilesh Shah](https://www.linkedin.com/in/nyshah/), CEO, Accely Group._"
His focus will help us deepen customer and partner relationships, identify new growth
opportunities and bring Accely’s transformation capabilities closer to organizations
across the region."_

_"Michael’s deep industry expertise, strategic vision, and customer-first approach
makes him the perfect fit to lead our growth engine," _said [Sameer Satpute](https://www.linkedin.com/in/sameer-satpute/),
CEO, Singapore & Southeast Asia, Accely Pte. Ltd._ "We are thrilled to welcome him
to the leadership team as we enter our next chapter of expansion."_

_"Companies here have stopped debating whether to move to cloud ERP. The harder 
question is how to get there without stalling the business,"_ said [Michael Lim](https://www.linkedin.com/in/michaellim888/),
Director, Strategy & Growth, Singapore and Southeast Asia, Accely Pte. Ltd. _"I 
have spent my career building technology businesses in Asian markets, and the deciding
factor is always execution. Accely can put delivery behind the strategy."_

Michael will work with Accely’s global and regional leadership on go-to-market planning,
partnerships and account growth across Southeast Asia, spanning [SAP S/4HANA](https://www.accely.com/sg-en/solutions/sap-s4-hana/),
SAP Business Technology Platform, SuccessFactors, Customer Experience, analytics,
[artificial intelligence](https://www.accely.com/sg-en/solutions/ai-consulting-services/),
automation, and [application services](https://www.accely.com/sg-en/services/sap-application-management-services/).

The appointment reinforces Accely’s commitment to Singapore as a strategic market
and Southeast Asia as a growth region.

**About Accely**

Accely is a global [SAP Gold Partner](https://www.accely.com/sg-en/sap-partner/)
and CMMI Level 5 firm delivering autonomous enterprise transformation services. 
With 26+ years of expertise across 20+ offices in 17 countries, Accely delivers 
tailored SAP solutions spanning ERP, CRM, HXM, Analytics, BTP and AI. Named an ‘
SAP Game Changer’, Accely supports sustainable growth through innovation and operational
excellence.

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