# Adira Finance & AI Rudder Successfully Reduce Operational Costs Through AI Implementation

- Link: https://www.thailand-business-news.com/pr-news/adira-finance-ai-rudder-successfully-reduce-operational-costs-through-ai-implementation
- Published: 2026-06-30T09:27:00+07:00
- Author: PR Newswire

JAKARTA, Indonesia, June 30, 2026 /PRNewswire/ — Adira Finance has significantly
reduced its operational costs by leveraging artificial intelligence (AI) technology
from AI Rudder to deliver a better customer experience. This partnership, which 
has spanned more than three years, not only strengthens Adira Finance’s position
as one of the leading digital innovators in Indonesia’s financial services industry,
but also demonstrates how AI technology can generate measurable business value through
cost efficiency and enhanced customer experience.

 [⌊Adira Finance and AI Rudder teams⌉](https://mmx.prnasia.com/media/MS1874614/Kolaborasi-tim-Adira-dan-tim-AI-Rudder.jpg?id=OA2743389&p=medium600)

Adira Finance and AI Rudder teams

AI technology has become one of the key pillars supporting Adira Finance’s digital
transformation strategy. By adopting AI Rudder’s voice AI technology for customer
interactions, Adira Finance has introduced a more effective and consistent way to
engage customers across Indonesia. The solution automates loan payment reminder 
calls through an AI Voice Agent capable of interacting directly with customers. 
Through natural, two-way conversations, customers are encouraged to fulfill their
financial obligations more consistently while helping the company reduce the risk
of late payments.

AI Voice Agent technology enables businesses to communicate directly with customers
through natural, human-like conversations in their preferred language. Powered by
natural language processing (NLP), speech recognition, and machine learning, the
solution can understand, interpret, and respond to customer inquiries in a highly
natural and conversational manner.

As a provider of AI Voice Agent technology, AI Rudder delivers more than automation.
The company continuously invests in research and development to create innovative
AI solutions that address evolving industry needs. With the capability to process
millions of calls every day, AI Rudder helps businesses deliver customer interactions
that are natural, personalized, and highly efficient.

Adira Finance’s commitment to innovation and continuous exploration of emerging 
technologies is reflected in its collaboration with AI Rudder to enhance customer
experience. Looking ahead, Adira Finance plans to continue its digital transformation
by adopting AI solutions powered by large language models (LLMs), enabling even 
more natural and personalized conversations. This initiative further reinforces 
the company’s commitment to delivering superior customer experiences while strengthening
its competitiveness in the digital era.

"Innovation, technology, and continuous improvement must always move forward. The
synergy between Adira Finance, particularly our Collections function, and AI Rudder
is extremely important, as AI technology will continue to play a key role in enhancing
our customer experience," said **Nyoman Riyanto, SE., MM, Head of Desk Collection
at Adira Finance**.

"Moving forward, AI Rudder and Adira Finance must continue to innovate together 
to create a more effective and efficient customer experience that meets the evolving
demands of digital transformation," he added.

AI Rudder believes that the successful implementation of AI in Indonesia’s financial
services industry is built upon long-term strategic partnerships.

"The key to successfully delivering AI solutions that reduce operational costs and
enhance customer experience lies in one core principle: AI should empower people
and improve human performance—not replace people," said **Michael Ignetius Kauw,
Country Manager of AI Rudder Indonesia**.

This collaboration demonstrates how continuous innovation can deliver two key business
outcomes: greater operational efficiency and higher customer satisfaction. Together,
Adira Finance and AI Rudder reaffirm that AI implementation is not merely a technology
trend, but a long-term transformation strategy that strengthens business competitiveness
in the digital era.

**About AI Rudder**

AI Rudder combines advanced AI technology with the power of voice communication 
to help businesses build stronger relationships with their customers. By leveraging
AI-driven automation to enhance customer experiences, AI Rudder has helped hundreds
of organizations improve the scale, speed, and quality of their customer interactions.
Headquartered in Singapore, AI Rudder also operates across China, Indonesia, Malaysia,
Thailand, Vietnam, the Philippines, Mexico, and Brazil. For more information, visit
[**www.airudder.com**](http://www.airudder.com/).

**About Adira Finance**

PT Adira Dinamika Multi Finance Tbk (Adira Finance) was established in 1990, initially
focusing on automotive financing before expanding into motorcycle financing in 1997.
In 2004, Adira Finance was listed on the Jakarta Stock Exchange (now the Indonesia
Stock Exchange) and later became part of PT Bank Danamon Indonesia Tbk. Today, Bank
Danamon holds a 92.07% ownership stake in the company, making Adira Finance a member
of the MUFG Group.

As one of Indonesia’s leading financing companies, Adira Finance continues to innovate
by offering Sharia-compliant financing for consumer durable goods and automotive
financing through its Sharia Business Unit. The company has also expanded its digital
ecosystem through **dicicilaja.com**, a multi-purpose financing e-commerce platform,**
momobil.id**, a vehicle marketplace, **momotor.id**, and the **adiraku** mobile 
application, launched in 2020 to further enhance its digital services.

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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**Read the original article :** [Adira Finance & AI Rudder Successfully Reduce Operational Costs Through AI Implementation ](http://www.prnasia.com/story/archive/4993114_AE93114_0?rand=184833)
