# Almost half of Australians consume sugar on autopilot, and small swaps could help break the habit

- Link: https://www.thailand-business-news.com/pr-news/almost-half-of-australians-consume-sugar-on-autopilot-and-small-swaps-could-help-break-the-habit
- Published: 2026-10-13T04:00:00+07:00
- Author: PR Newswire

_Equal’s new No Compromise report reveals the swap habits that could help the nearly
two-thirds of Australians who’ve abandoned their health changes in less than four
weeks _

SYDNEY, Oct. 13, 2026 /PRNewswire/ — Australians are actively trying to live healthier
lives but a new national report suggests the biggest barrier to making healthier
habits stick may not be a lack of discipline but the way we approach change in the
first place.

The _No Compromise_ report commissioned by Equal found that 62 per cent of Australians
have given up on a health change earlier than planned with more than one in four
saying it’s happened several times.

And for those who have given up, the first few weeks appear to be a major hurdle
with nearly two-thirds saying their most recent abandoned change lasted four weeks
or less.

The struggle is particularly pronounced among younger Australians, with 76 per cent
of 18 to 24-year-olds and 71 per cent of 25 to 34-year-olds saying they have stopped
a health change earlier than intended.

Leading Australian habit expert, and Assistant Professor at Bond University, Dr 
Gina Cleo said the findings challenge the common assumption that failed health goals
simply come down to a lack of discipline.

"This report busts one of the biggest myths in health behaviour change, that people
fail because they lack discipline," Dr Gina said.

"Australians aren’t simply lacking willpower; they’re mistiming their expectations
and choosing all-or-nothing paths that were never built to last.

"The ones making it stick aren’t cutting things out, they’re making changes small
enough to fit the routine they already have," Dr Gina said.

That tendency to act on autopilot is particularly apparent when it comes to sugar
with 46 per cent of Australians agreeing they consume sugar without thinking, while
39 per cent say they can start consuming it before realising they’re doing it.

"For many Australians, sugar is as much a habit-loop problem as a craving problem,"
Dr Gina said.

"It’s a cue, like the 3pm slump, the after-dinner routine or the cup of tea. It 
triggers the behaviour automatically, before conscious decision-making even gets
involved.

"You can’t ‘willpower’ your way out of a behaviour you’re not consciously choosing
in the first place. The fix isn’t more restriction, it’s interrupting or redesigning
the cue," Dr Gina said.

Rather than relying on restriction, the report found that Australians favour more
manageable approaches to change.

51 per cent of Australians say making small changes and cutting back has a better
success rate than giving something up completely.

Dr Gina said, realistic changes that work within an existing lifestyle can be easier
to maintain rather than trying to overhaul a routine altogether, and the report 
found that more than half of Australians are intuitively doing the right thing.

"Small, incremental changes are far more resilient because they don’t rely on a 
single moment of perfect discipline; they get absorbed into a routine until they
stop requiring conscious effort at all.

"All-or-nothing change is fragile, one bad day feels like total failure, so people
quit," Dr Gina said.

For those looking to cut back, that doesn’t have to mean giving up the sweetness
or ritual altogether. By swapping to a low-calorie sweetener can keep the familiar
routine intact without compromising on taste.

  |

**Habit expert Dr Gina’s tips for redirecting the sugar habit loop **

**Spot the cue: **Pay attention to when reaching for something sweet becomes automatic, whether it’s the mid-afternoon slump, after dinner or alongside a regular tea or coffee.

**Keep the ritual, change the response:** Instead of cutting out a familiar routine altogether, change one part of it. For example, someone who automatically adds sugar to their daily tea or coffee could keep the ritual but swap the sugar for an alternative or simply use less.

**Make the new choice easy: **Keep the alternative in the same place you would normally reach for sugar, reducing the extra thought or effort required to make a different choice.

**Start with one habit:** Rather than trying to change every source of sugar at once, focus on one regular cue and practise a different response consistently.

  |

The No Compromise report was commissioned by Equal to explore how Australians approach
healthier change, the everyday habits that can be difficult to shift and what makes
healthier behaviours easier to maintain.

 **– ENDS – **

**Research methodology**

Antenna, an independent consumer research agency, conducted an online AntennaPoll
survey of 2,042 Australians between 16 and 22 September 2026. Respondents were sourced
using an accredited online research access panel and data was weighted for representation
against the 2021 ABS Census.

**About Equal**

As Australia’s No. 1 low calorie sweetener, Equal knows the importance of providing
a great sweet tasting solution for our customers, and we believe you can enjoy all
the sweet things in life…without all the calories, of course!

For over 40 years, Equal has proudly been a part of "sweet moments" around the world,
with millions of people enjoying the sweet taste of Equal in the familiar blue pack
to sweeten their favourite drinks, fruits, cereals and recipes.

We aim to provide customers with choice and convenience with our range of low calorie
sweeteners including tablets, sachets and an easy to pour jar.

**About Dr Gina Cleo **

Dr Gina Cleo is a habit change and wellbeing expert, dietitian, researcher, author
and speaker, with a PhD from Bond University. She specialises in helping people 
understand the science behind habits and make positive, sustainable changes to their
health and wellbeing.

Beginning her career as a dietitian, Dr Cleo saw first-hand how difficult it can
be for people to turn good intentions into lasting habits. This led her to pursue
research into behaviour and habit change, exploring how small, practical changes
can have a meaningful impact on the way we eat, sleep, work and live.

Today, Dr Cleo translates the science of habit change into practical strategies 
that help people make healthier choices that fit into everyday life – without relying
on short-term fixes or all-or-nothing approaches.

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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