# Asia’s No. 1 business school uses AI to sharpen judgement in leaders

- Link: https://www.thailand-business-news.com/pr-news/asias-no-1-business-school-uses-ai-to-sharpen-judgement-in-leaders
- Published: 2026-10-08T10:00:00+07:00
- Author: Media OutReach

SINGAPORE – [Media OutReach Newswire](https://www.media-outreach.com/) – 8 October
2026 – As businesses across Indonesia and Southeast Asia accelerate their use of
artificial intelligence (AI), NUS Business School is exploring a different question:
as AI gets better at providing answers, how can leaders get better at asking questions?

![Dr. Emir Hrnjić, Senior Lecturer in Finance, NUS Business School (fifth from left),
at a media engagement with Indonesian media in Singapore.](https://images.media-
outreach.com/release.php/Thumb/1600x1200/820416/820416-Dr-Emir-Hrnji-Senior-Lect.
jpeg)

 _Dr. Emir Hrnjić, Senior Lecturer in Finance, NUS Business School (fifth from left),
at a media engagement with Indonesian media in Singapore._

 For more than a century, case-based learning has put students in the shoes of business
leaders by giving information they need to analyse a problem, and then ask them 
how they would solve it.

 Now, artificial intelligence (AI) is changing what it means to solve a case. Since
January 2026, NUS Business School has been piloting an AI-enabled approach in which
students are given an AI-simulated problem where they must determine what information
they need, decide whom to ask, evaluate the answers they receive and make a recommendation
under uncertainty.

 The simulation is built on ScholAIstic, a generative AI platform developed by the
NUS AI Centre for Educational Technologies (AICET) to support roleplaying and simulation-
based learning.

 Dr Emir Hrnjić, a Senior Lecturer in Finance at NUS Business School, has been working
with AICET to adapt and refine these capabilities for management education, developing
executive personas around the business case.

 To date, the tool has now been used by close to 100 MBA and Executive MBA students
across Singapore and Jakarta, many of whom are senior executives.

 **Sharpening the human instinct behind good decisions**

 In the pilot, students interview AI-simulated executives, including a Chief Executive
Officer, Chief Financial Officer and Chief Product and Technology Officer, each 
offering a different perspective to the same business situation. Students must navigate
these perspectives, assess the information they gather and reach their own conclusions.

 After each interview, students receive personalised feedback on on their questioning,
allowing them to reflect and adapt their approach in subsequent interviews.

 Dr Hrnjić said: “Students must decide what they need to know, ask the right questions,
challenge what they hear and exercise judgement without having the complete picture.
The aim is not to replace that human instinct with AI, but to sharpen in by helping
students become more discerning about what to ask and trust. That is much closer
to how leaders make decisions in the real world.”

 Early findings suggest that effective use of AI is not about asking more questions
but about asking the right ones. Analysis of interview transcripts showed found 
that stronger interviews had more targeted questions, follow-ups and adaptation 
as new information emerged, rather than simply working through a prepared list.

 The findings point to a broader role for generative AI in management education.
Rather than using AI primarily to search for information or generate answers, the
technology can recreate the real-world scenarios, sharpening executives’ judgement
to better navigate uncertainty and competing perspectives they face in real organisations.

 NUS Business School sees potential for similar AI-simulated tools to be applied
to other areas of business education where students need to question stakeholders,
negotiate competing interests and make decisions under uncertainty. The ambition
is to move beyond the largely static information environment of the traditional 
case towards a dynamic one where students actively acquire information, pursue emerging
lines of inquiry, challenge assumptions and exercise judgement as the problem unfolds.

 The simulation is one part of NUS Business School’s broader approach to integrating
AI into education. The school is exploring how AI can enhance, rather than replace,
meaningful learning, thereby helping students develop the judgement, critical thinking
and adaptability needed to navigate an increasingly AI-enabled workplace.

 This becomes increasingly important as AI takes on a greater role in business. 
Companies across Asia, including Indonesia, are rapidly adopting AI across their
operations, making the ability to question and assess AI-generated information an
increasingly important leadership skill. For Indonesia, the economic stakes are 
significant. A [2020 study](https://edbi.com/artificial-intelligence-could-deliver-a-us1-trillion-uplift-to-southeast-asias-gdp-by-2030-cn)
by Kearney and EDBI projected that AI could contribute US$366 billion to the country’s
GDP by 2030, equivalent to 12 per cent of projected GDP.Hashtag: #NUSBusinessSchool

[https://bschool.nus.edu.sg/](https://bschool.nus.edu.sg/)
[https://www.linkedin.com/school/nus-business-school/](https://www.linkedin.com/school/nus-business-school/)
[https://x.com/NUSBizSchool](https://x.com/NUSBizSchool)[https://www.facebook.com/NUSBusinessSchool/](https://www.facebook.com/NUSBusinessSchool/)
[https://www.instagram.com/nusbizschool/?hl=en](https://www.instagram.com/nusbizschool/?hl=en)

The issuer is solely responsible for the content of this announcement.

#### About National University of Singapore (NUS)

The National University of Singapore (NUS) is Singapore’s flagship university, which
offers a global approach to education, research and entrepreneurship, with a focus
on Asian perspectives and expertise. We have 15 colleges, faculties and schools 
across three campuses in Singapore, with more than 40,000 students from 100 countries
enriching our vibrant and diverse campus community. We have also established around
15 NUS Overseas Colleges entrepreneurial hubs around the world.

 Our multidisciplinary and real-world approach to education, research and entrepreneurship
enables us to work closely with industry, governments and academia to address crucial
and complex issues relevant to Asia and the world. Researchers in our faculties,
research centres of excellence, corporate labs and more than 30 university-level
research institutes focus on themes that include energy; environmental and urban
sustainability; treatment and prevention of diseases; active ageing; advanced materials;
risk management and resilience of financial systems; Asian studies; and Smart Nation
capabilities such as artificial intelligence, data science, operations research 
and cybersecurity.

 For more information on NUS, please visit nus.edu.sg.

#### About NUS Business School

 With 50,000 alumni and 60 global chapters, the National University of Singapore(
NUS) Business School is known for providing management thought leadership from an
Asian perspective, enabling its students and corporate partners to leverage global
knowledge and Asian insights.

 The school has consistently ranked first in Asia by independent publications and
agencies, such as The Financial Times and Quacquarelli Symonds, in recognition of
the quality of its programmes, faculty research and graduates.

 The school is accredited by AACSB International (Association to Advance Collegiate
Schools of Business) and EQUIS (European Quality Improvement System), endorsements
that the school has met the highest standards for business education.

 For more information about NUS Business School, please visit [bschool.nus.edu.sg](https://bschool.nus.edu.sg/).

 To discover our MBA, MSc or Executive Education courses, visit [https://mscbiz.nus.edu.sg/](https://mscbiz.nus.edu.sg/),
[https://mba.nus.edu.sg/](https://mba.nus.edu.sg/) or [https://executive-education.nus.edu.sg/](https://executive-education.nus.edu.sg/)

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**Source** : [Asia’s No. 1 business school uses AI to sharpen judgement in leaders](https://www.media-outreach.com/news/singapore/2026/10/08/491773/?rand=186006)

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