# CG Capital, the Leader in Branded Residences in Thailand, Marks Milestone Success for InterContinental Residences Bangkok Asoke Amid Global Economic Uncertainty

- Link: https://www.thailand-business-news.com/pr-news/cg-capital-the-leader-in-branded-residences-in-thailand-marks-milestone-success-for-intercontinental-residences-bangkok-asoke-amid-global-economic-uncertainty
- Published: 2026-06-30T09:00:00+07:00
- Author: Media OutReach

#### _Reaffirming Thailand’s status as a world destination for the luxury residences market_

 BANGKOK, THAILAND – [Media OutReach Newswire](https://www.media-outreach.com/) –
30 June 2026 – **CG Capital Advisory Limited (CG Capital),** Thailand’s leading 
investment manager from Central Group specializing in real estate and hospitality
investment, today announced a major strategic investment milestone under the leadership
of **Mr. Phoom Chirathivat, Managing Partner and Co-Founder of CG Capital.** The
company unveiled its forward-looking vision for the luxury residential and hospitality
markets in Thailand, alongside the official launch of the sales gallery for **InterContinental
Residences Bangkok Asoke**. The project carries a total development value of **THB
5.5 billion,** with two-bedroom units starting from THB 44.8 million. Reservations
have already surpassed 60% ahead of the project’s official public launch, a clear
sign of confidence in CG Capital’s strategy and its world-class standards.**CG Capital’s
Vision: Reading Global Volatility, Positioning Thailand as a World Destination.

![InterContinental Residences Bangkok Asoke Building Head](https://images.media-
outreach.com/release.php/Thumb/1600x905/781769/781769-251014-04-SK16-Building-H.
jpeg)

 _InterContinental Residences Bangkok Asoke Building Head_

 **Mr. Phoom Chirathivat, Managing Partner and Co-Founder of CG Capital, **said 
that despite a difficult global economic backdrop, marked by slowing markets, geopolitical
conflict, and volatility in traditional capital markets, CG Capital sees Thailand’s
luxury real estate market moving in the opposite direction. Driving this is a major
shift in the behaviour of the world’s wealthiest individuals: a wave of global wealth
migration. Data from Henley & Partners shows the number of high-net-worth individuals(
HNWIs) relocating globally has surged from 51,000 in 2013 to 142,000 in 2025, a 
178% increase over 12 years.

![Mr. Phoom Chirathivat, Managing Partner and Co-Founder of CG Capital](https://
images.media-outreach.com/release.php/Thumb/1600x2400/781825/781825-Mr-Phoom-Chirathivat-
Mana.png)

 _Mr. Phoom Chirathivat, Managing Partner and Co-Founder of CG Capital_

 “Global markets are slowing down, but Thailand is holding its position as a world
destination. Demand from HNWI buyers, both Thai and international, hasn’t dropped
off. If anything, these buyers have become more selective about the assets they 
choose. That tracks with what we’re seeing from Thailand’s Board of Investment, 
which has approved Long-Term Resident visas for more than 6,000 wealthy global citizens
since 2022. Thailand isn’t just a tourism destination anymore. It’s become a place
HNWIs choose for long-term residence and investment,” said Mr. Phoom.

 **Claiming the Asian Crown: The “Right Brand, Right Partners, Right Product” Strategy**

 Rising demand for high-end residences has pushed CG Capital’s investment strategy
toward branded residences, the fastest-growing segment of the market. Thailand currently
holds the largest market share of branded residences in Asia at 23.3% of the region’s
USD 26.6 billion total market value, ahead of the Philippines (17.3%) and South 
Korea (11.6%). CBRE’s Global Branded Residences report ranks Thailand 4th in the
world by number of projects, with Bangkok and Phuket sitting among the world’s top
10.

 **Mr. Phoom Chirathivat **added:”The success of InterContinental Residences Bangkok
Asoke comes down to understanding global trends. What sets us apart is ‘Right Brand,
Right Partners, Right Product,’ paired with Bangkok’s best location, Sukhumvit. 
We’re not chasing a trend. We’re reading the market and building on the long-term
confidence we have in this country.”

 **From Private Equity DNA to World-Class Product Development**

 What sets CG Capital apart, as the largest private equity fund manager in Thailand’s
real estate and hospitality sector, is the way it applies institutional investment
thinking to every part of development. Long-term asset value gets weighed through
two lenses at once: capital appreciation and living experience.

 **CG Capital’s Next Steps and the Official Sales Gallery Launch**

 Looking ahead, Mr. Phoom said CG Capital will keep pursuing new investment opportunities
in the hospitality segment, setting new standards for Thailand’s real estate industry.“
Reservations above 60% so far are a clear vote of confidence in CG Capital. Now 
that the sales gallery is open to the public, we’re confident the design and craftsmanship
on display will help the project move quickly toward its sales target, further cementing
CG Capital’s position as Thailand’s leading branded residences developer,” he said.

 InterContinental Residences Bangkok Asoke welcomes visitors to view show units 
at the sales gallery from 4–5 July onward. Interested parties may schedule an exclusive
private appointment via [https://residencesasoke.com/](https://residencesasoke.com/)

or Tel: 092-989-2616

 **Expanding the Reach: Bringing the Project to International Buyers**

 Alongside the sales gallery opening in Bangkok, CG Capital continues to take InterContinental
Residences Bangkok Asoke directly to international buyers. The project will next
be featured at “Thailand: A New Chapter Begins,” an exclusive showcase hosted by
CBRE Thailand in collaboration with Taiwan Sotheby’s International Realty in Taipei
on 3 – 4 July 2026, from 1:30 p.m. – 5:00 p.m. at W Taipei (Strategy Room 1).

 Taiwan is a market CG Capital sees as a promising source of long-term residence
demand. According to CBRE Thailand and Real Estate Information Center (REIC), Taiwanese
buyers now rank as the fourth-largest group of foreign buyers in Thai property market,
with transaction value growing an average of 27% a year between 2023 and 2025. Thailand’s
appeal to this group comes down to geographic proximity, competitive entry pricing,
and a lifestyle suited to long-stay living.

 For CG Capital, the event is also a chance to read first-hand how Taiwanese HNWIs
are thinking about long-term residence and investment in Thailand. Interested parties
in Taiwan may get in touch, please contact Taiwan Sotheby’s International Realty
0800.887.288 (Taiwan) or CBRE Thailand +66(0) 81 742 6624 (Thailand).

Hashtag: #CGCapital #InterContinentalResidencesBangkokAsoke

[https://centralgroupcapital.com/](https://centralgroupcapital.com/)
[https://www.facebook.com/Centralgroupcapital/](https://www.facebook.com/Centralgroupcapital/)

The issuer is solely responsible for the content of this announcement.

#### About CG Capital

**CG Capital Advisory Limited **manages private equity investments for blue-chip
domestic and international institutional and UHNW investors with an inaugural fund
size of THB 10 billion, investing primarily in Thailand’s hospitality, tourism, 
and real estate sectors through greenfield, brownfield, and turnaround strategies.
Its diversified portfolio includes hotels, branded residences, condominiums, amusement
and water parks, and mixed-use developments, focusing on Thailand’s leading travel
destinations such as Bangkok, Phuket, Koh Samui, and Pattaya.

 Led by** Mr. Phoom Chirathivat, Managing Partner and Co-Founder of CG Capital,**
the firm combines deep expertise in investment and hospitality with a strong conviction
in Thailand’s tourism potential—particularly within the luxury and lifestyle segments.

 **Legal disclaimer** 
 Sixteen Residences Limited, being the current owner and 
developer of InterContinental Residences Bangkok Asoke, is solely responsible for
the development, marketing, and sale of the Units. The Units are not owned, developed
or sold by InterContinental Hotels Group PLC or its affiliates (collectively “IHG”).
There exists no joint venture, partnership, ownership or similar relationship between
Sixteen Residences Limited and IHG. IHG is not responsible for the content presented
in this press release.

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**Source** : [CG Capital, the Leader in Branded Residences in Thailand, Marks Milestone Success for InterContinental Residences Bangkok Asoke Amid Global Economic Uncertainty](https://www.media-outreach.com/news/thailand/2026/06/30/473454/?rand=186006)

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