# Cheerble Launches Wickedbone Air with App-Controlled Play and a Replaceable E-TPU Shell

- Link: https://www.thailand-business-news.com/pr-news/cheerble-launches-wickedbone-air-with-app-controlled-play-and-a-replaceable-e-tpu-shell
- Published: 2026-09-11T15:30:00+07:00
- Author: PR Newswire

HONG KONG, Sept. 11, 2026 /PRNewswire/ — Cheerble today announced the launch of 
Wickedbone Air, an app-controlled interactive dog toy that gives owners an active
role in the chase. Building on the original Wickedbone, introduced in 2018, the 
new model combines joystick control and automatic play with a replaceable E-TPU 
shell, a lighter body and updated Bluetooth connectivity.

 [⌊The redesigned interactive dog toy brings owners into the game with joystick control, automatic play and a lighter build.⌉](https://mmx.prnasia.com/media/MS1985614/20260910045106EDT_image_1.jpg?id=OA2940989&p=medium600)

The redesigned interactive dog toy brings owners into the game with joystick control,
automatic play and a lighter build.

Launching during Cheerble’s tenth anniversary year, Wickedbone Air incorporates 
years of user feedback to make shared play and everyday upkeep easier.

**Two Ways to Play, with Owners Part of the Experience**

In Drive Mode, owners use the Cheerble App’s virtual joystick to steer the toy in
real time, changing direction and responding to their dog’s movements. The result
is a shared game in which owners guide the chase rather than simply watch.

Auto Mode combines built-in movement behaviors and touch responses for play without
continuous steering, while owners remain nearby to supervise.

Built-in sound effects add an audible element to play. A separate Find Device feature
activates a sound cue through the app to help owners locate the toy beneath furniture.

**A Lighter Build with a Replaceable Outer Shell**

The E-TPU outer shell is designed to absorb impact and help reduce noise on hard
floors. At 8.7 oz (246 g), Wickedbone Air weighs 54 g less than the original model.

Owners can replace a worn shell separately while retaining the inner unit, making
routine upkeep more practical. The modular design separates the replaceable exterior
from the working core, allowing owners to refresh the surface their dog plays with
without discarding the entire toy when that cover wears out.

A recessed charging port also eliminates the original model’s separate removable
cap.

**Updated Connectivity and Continuous Automatic Play**

Wickedbone Air offers a specified Bluetooth range of 20–50 meters, compared with
under 20 meters for the original. App control uses a local Bluetooth connection;
actual range varies with the environment.

Once Auto Mode is running, play continues if Bluetooth disconnects, so an automatic
session does not require immediate reconnection.

**Pricing and Availability**

Following the opening of pre-orders on September 7, 2026, Wickedbone Air officially
launches at[ ](https://www.cheerble.com/)[cheerble.com](https://www.cheerble.com/)
on September 11 at an introductory price of USD 59.99 (MSRP: USD 65.99). Replacement
shells are available separately at an MSRP of USD 19.99.

**About Cheerble**

Founded in 2016, Cheerble develops smart pet products for interactive play and daily
care, including the Wicked Ball and Wickedbone toy families. Its products are designed
to help pets and their owners enjoy everyday life together. Learn more at[ ](https://www.cheerble.com/)
[www.cheerble.com](https://www.cheerble.com/).

**Media Contact[pr@cheerble.com](https://www.thailand-business-news.com/pr-news/pr@cheerble.com)

[Media Kit](https://bit.ly/4yxMDef)Instagram: @cheerble_globalFacebook: CheerbleBrandOfficial
Website: [www.cheerble.com](http://www.cheerble.com/)

 

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**Read the original article :** [Cheerble Launches Wickedbone Air with App-Controlled Play and a Replaceable E-TPU Shell ](http://www.prnasia.com/story/archive/5044899_CN44899_0?rand=184833)