# Come to Beijing Chaoyang for an Adventurous Encounter with Trendy Toys and Intangible Cultural Heritage

- Link: https://www.thailand-business-news.com/pr-news/come-to-beijing-chaoyang-for-an-adventurous-encounter-with-trendy-toys-and-intangible-cultural-heritage
- Published: 2026-05-15T18:02:00+07:00
- Author: Media OutReach

BEIJING, CHINA – [Media OutReach Newswire](https://www.media-outreach.com/) – 15
May 2026 – From May 15 to 24, 2026, Beijing Chaoyang Park will host a unique cultural
event — the first China New Cultural and Creative Market & Trendy Toy Carnival.

![The first China New Cultural and Creative Market](https://images.media-outreach.
com/release.php/Thumb/1600x1067/764325/764325-1-5-jpg-1600x1067.jpeg)

 _The first China New Cultural and Creative Market_

 This is not a traditional exhibition, but an urban carnival that seamlessly blends
popular IPs, intangible cultural heritage (ICH) crafts, immersive performances, 
and top-tier cultural and creative products from across China. The fair brings together
high-quality creative cultural products, time-honored ICH brands, and trendy toy
labels. Covering a total area of approximately 66,000 square meters, it features
both indoor and outdoor zones. Centered around two main themes — “New Oriental Aesthetics”
and “The Rise of Guochao (Chinese trendy culture)” — the event showcases over 10,000
creative products.

 In the “Rise of Guochao” zone, leading Chinese trendy toy brands present immersive
installations. 52TOYS brings the “Panda Roll Playful Panda Forest,” where dozens
of lifelike, giant panda sculptures are scattered among the trees, creating perfect
photo opportunities. Pop Mart hosts a special exhibition celebrating the 20th anniversary
of its hit IP “MOLLY,” featuring a giant castle inflatable and vending machines 
for blind boxes. Also making its offline debut as a themed zone, “The Emoji Clinic,”
the globally recognized emoji brand launches several exclusive items not yet available
in stores.

 The ICH section is equally impressive. Ten nationally recognized master artisans
showcase their representative works at the “Oriental Showcase,” presenting ten traditional
crafts, including filigree inlay, Hepu horn carving, polished lacquerware, Longquan
celadon, and Shui ethnic group’s horsetail embroidery. Traditional ICH techniques
are creatively combined with trendy toy designs — Peking silk figurines, cloisonné,
and Beijing embroidery are integrated into modern doll clothing and accessories,
giving birth to a unique Oriental trend aesthetic. Additionally, over 40 other ICH
items — such as jade carving, cloisonné, Beijing embroidery, Miao embroidery, and
carved lacquer — allow visitors to observe master artisans at work up close and 
participate in hands-on activities like seal carving, tie-dyeing, and clay sculpting.

 Throughout the event, five major venues in Chaoyang Park will host over 100 performances,
spanning street dance, traditional Chinese music, symphony, opera, and parades. 
The Shell Theater will present an ACG symphony concert and a symphony of Hong Kong
film golden melodies. At the East Square of Chaoyang Planning Art Museum, the “New
Oriental Aesthetics” pop-up stage will feature continuous performances of Jingxi
Taiping Drum dance and classical umbrella dance. The East Square of Weibo IN will
focus on trendy crossover acts, with breakdance battles and jazz quartets taking
turns on stage.

 And when night falls, even more intriguing adventures begin. A mecha parade weaves
through the crowds — you might brush past Black Myth: Wukong and a troupe of mascots.
On the Fangzhou Lake, lantern-lit flower boats set sail, their slow journey accompanied
by ancient music and shimmering water, creating a moving Oriental painting. From
daytime blind-box surprises to nighttime lantern-lit garden strolls, the park offers
unexpected delights at every turn.

 No tickets are required — just a sense of curiosity. Bring your camera, gather 
your friends, come to Beijing Chaoyang Park, become a “power player,” and join this
immersive carnival of trendy toys and intangible cultural heritage. 
Hashtag: #Chaoyang

The issuer is solely responsible for the content of this announcement.

![](//track.media-outreach.com/index.php/WebView/465180/36955)

**Source** : [Come to Beijing Chaoyang for an Adventurous Encounter with Trendy Toys and Intangible Cultural Heritage](https://www.media-outreach.com/news/china/2026/05/15/465180/?rand=186006)

---

  |  This article was produced by Media OutReach, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not reflect the opinions of Thailand Business News. |

---

![Media OutReach Newswire](https://i0.wp.com/www.thailand-business-news.com/wp-content/
uploads/2025/04/media-outreach-20025.png?ssl=1)