# Explore the Art and Creativity Behind 40 Game Titles Through "Worlds of Play" Global Art Exhibition in Cologne, August 27 to 29

- Link: https://www.thailand-business-news.com/pr-news/explore-the-art-and-creativity-behind-40-game-titles-through-worlds-of-play-global-art-exhibition-in-cologne-august-27-to-29
- Published: 2026-07-10T13:27:00+07:00
- Author: PR Newswire

_World’s First Curatorial Art Showcases 20+ Iconic Studios Through Curated Artworks,
with Select Artworks Making Their Global Debut_

SHENZHEN, China, July 10, 2026 /PRNewswire/ — Tencent announced "Worlds of Play:
The Game Art Exhibition," a first-of-its-kind global art exhibition co-hosted with
leading game studios from around the world, set to take place during gamescom 2026.
Showcasing 40 iconic game titles through gallery-worthy artworks and immersive installations—
some making their global debut — the exhibition celebrates the artistry and cultural
significance of game creation. "Worlds of Play" will be open to media, influencers,
and the public from August 27 to 29 at WASSERMANNHALLE, Cologne, Germany. The exhibition
is organized around five themed zones — **_Reality_**, **_Experiments_**, **_Abyss_**,**
_Epics_**, and **_Wonderland _**— each offering visitors a distinct journey through
the diverse worlds of gaming.

 [  ](https://mma.prnasia.com/media2/3005383/image1.html)

Spanning five immersive zones, the exhibition brings together an extraordinary lineup
of game IPs from both Tencent’s in-house studios and partner studios worldwide. 
Each zone offers a distinct creative journey: **_Reality_** brings the intensity
of modern combat through Arena Breakout, Arma Reforger, DayZ, Delta Force, PUBG 
MOBILE and Rust Mobile; **_Experiments_** explores the sci-fi frontier with CONTROL
Resonant from Remedy Entertainment; **_Abyss_** explores humanity’s darkest fears
through Cronos – The New Dawn, the Dying Light series, GTFO, Layers of Fear and 
The Medium; **_Epics_** celebrates legendary worlds spanning the Assassin’s Creed
franchise, Atomic Heart, Black Myth: Wukong, Golden Spatula, Honor of Kings, Honor
of Kings: World, League of Legends, League of Legends: Wild Rift, Phantom Blade 
Zero, Teamfight Tactics, VALORANT and VALORANT Mobile; and **_Wonderland_** showcases
the vibrancy of ACG culture through the Girls’ Frontline series, Goddess of Victory:
Nikke, and Wuthering Waves, as well as the romance game Light and Night. Each zone
features original concept art, character statues, scale models, and immersive installations
that reveal the artistry behind every title.

"Great games are remarkable expressions of creative collaboration, bringing together
art, storytelling, music, design, and technology to create an experience unlike 
any other medium," said Steven Ma, Senior Vice President of Tencent. "With ‘Worlds
of Play,’ we are proud to collaborate with partner studios from around the world
to celebrate the artists and creators behind them."

Several activities and attractions will be available for media, influencers, and
the public. Opportunities with the public include a face-to-face dialogue with the
game developers of renowned game titles. Visitors will also have an opportunity 
to access curated exhibition installations featuring original concept art, character
statues, figurines, and other behind-the-scenes creative assets. Interactive experiences
focused on engaging with the community will also be offered to museumgoers, including
cosplay showcases and other immersive experiences.

Registration for "Worlds of Play" is now open. Media, influencers, and members of
the public are encouraged to register early, as space is limited. For more information
and to register, please visit [tencent.com/worldsofplay](http://tencent.com/worldsofplay).
Stay connected with Tencent by following the [Tencent Global](https://click.mailchimp.com/track/click/30010842/www.linkedin.com?p=eyJzIjoiVEI4cTVOVFJRVGRjdmNydzhRZ2dTczY3RGFNIiwidiI6MiwicCI6IntcInVcIjozMDAxMDg0MixcInZcIjoyLFwidXJsXCI6XCJodHRwczpcXFwvXFxcL3d3dy5saW5rZWRpbi5jb21cXFwvY29tcGFueVxcXC90ZW5jZW50Z2xvYmFsXFxcL1wiLFwiaWRcIjpcIjljMWVkMDYyYjliYTQyZmJiM2IxZDI0YWJmNjU3YTZkXCIsXCJ1cmxfaWRzXCI6W1wiMjI0ZDFmODFjZjRmMWExODVhYzY0OWQxYzdhZjQ0ZmZiZThiZjkxMlwiXSxcIm1zZ190c1wiOjE3Nzc1OTU1MDF9In0)
and [Tencent Games](https://click.mailchimp.com/track/click/30010842/www.linkedin.com?p=eyJzIjoiRHhvSHdpM3lMaVJoRFh0dV9NTWlYeV9MSmxzIiwidiI6MiwicCI6IntcInVcIjozMDAxMDg0MixcInZcIjoyLFwidXJsXCI6XCJodHRwczpcXFwvXFxcL3d3dy5saW5rZWRpbi5jb21cXFwvY29tcGFueVxcXC90ZW5jZW50LWdhbWVzXFxcL3Bvc3RzXFxcLz9mZWVkVmlldz1hbGxcIixcImlkXCI6XCI5YzFlZDA2MmI5YmE0MmZiYjNiMWQyNGFiZjY1N2E2ZFwiLFwidXJsX2lkc1wiOltcIjg5Yjc5MzVjMmE4YzZkMDdmODljYmVlOWFhYzEwZDAyNWVhYmQ5Y2NcIl0sXCJtc2dfdHNcIjoxNzc3NTk1NTAxfSJ9)
LinkedIn pages for our latest news, or visit us at [www.tencent.com](http://www.tencent.com/)
for updates.

For more information, please find the [Fact Sheet](https://docs.google.com/document/d/1QvMDH-N9zowIlRP-fOYWbWogwI4HEdrmNRA0yI02c9c)
here.

**About Tencent **

Tencent creates innovative technologies that connect and create memorable experiences
for people around the world. Founded in 1998, Tencent is driven by its mission to
create "Value for Users" and use "Tech for Good".

Tencent is a global leader in communications, entertainment and enterprise services.
It develops and publishes some of the world’s most popular video games and other
high-quality digital content, providing rich and immersive interactive entertainment
experiences.

Tencent is a global technology company headquartered in Shenzhen. It has been listed
on the Main Board of the Stock Exchange of Hong Kong since June 2004.

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