# GAC Named an Official Pre-Season Tour Partner of Chelsea Football Club in Hong Kong (China) and Malaysia

- Link: https://www.thailand-business-news.com/pr-news/gac-named-an-official-pre-season-tour-partner-of-chelsea-football-club-in-hong-kong-china-and-malaysia
- Published: 2026-07-25T12:34:00+07:00
- Author: PR Newswire

HONG KONG and JOHOR BAHRU, Malaysia, July 25, 2026 /PRNewswire/ — GAC is proud to
be one of Chelsea FC’s Official Pre-Season Tour Partners in Hong Kong (China) and
Malaysia. The partnership will support the Men’s First Team throughout both tour
stops.

As one of the most successful Premier League clubs of the 21st century, Chelsea 
FC boasts a passionate global fan base. This pre-season tour marks the club’s return
to the Asia-Pacific region, with the Men’s First Team set to play high-profile fixtures
across Australia, Hong Kong (China), Indonesia and Malaysia. Chelsea FC will face
Italian giants Juventus at Hong Kong’s Kai Tak Stadium on 5 August before taking
on Malaysian champions Johor Darul Ta’zim at Sultan Ibrahim Stadium in Johor Bahru
on 9 August. The two fixtures provide an exciting platform for GAC and Chelsea FC
to engage with football fans across the region.

A Fortune Global 500 company, GAC has steadily expanded its international footprint
in recent years. Through partnerships with leading football clubs—including Sydney
FC (Australia), Deportivo Toluca (Mexico), Flamengo (Brazil), and Millonarios (Colombia)—
GAC has continued to strengthen its global brand presence. The collaboration with
Chelsea FC, one of the world’s most iconic football clubs, marks another significant
milestone in the company’s international brand development.

This partnership is underpinned by GAC’s growing presence in Hong Kong (China) and
Malaysia. In Hong Kong (China), GAC ranked No.1 in the private electric vehicle 
market in April 2026, while its cumulative market share exceeded 10% during the 
first half of the year, further reinforcing its leadership in the city’s new energy
vehicle sector. Meanwhile, the GS3 EMZOOM and EMKOO, locally assembled in Malaysia
through CKD production, have continued to gain strong market recognition among local
consumers.

GAC stated that the speed, passion and team spirit embodied in football closely 
align with the brand’s pursuit of driving excellence and its unwavering commitment
to exceeding customer expectations. By partnering with a world-class football club
like Chelsea FC, GAC aims to enhance its brand presence across the Asia-Pacific 
region and beyond, showcasing its innovation, quality and commitment to smarter 
mobility. Looking ahead, GAC will continue to strengthen its global footprint through
innovation, quality and collaboration, creating greener, smarter and more sustainable
mobility solutions for customers worldwide.

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