# GOODYEAR BRINGS ROAD SAFETY INITIATIVE TO KUNSHAN

- Link: https://www.thailand-business-news.com/pr-news/goodyear-brings-road-safety-initiative-to-kunshan
- Published: 2026-06-01T12:09:00+07:00
- Author: PR Newswire

KUNSHAN, China, June 1, 2026 /PRNewswire/ — The Goodyear Tire & Rubber Company, 
in collaboration with the China Association of Automobile Manufacturers (CAAM) and
the China Road Safety Association (CRSA), conducted a road safety education program
for students at Shiyu Elementary School in Kunshan. The event also marked the start
of Goodyear’s 2026 Annual Global Week of Volunteering in Asia Pacific and its International
Children’s Day celebration.  

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**Nathaniel Madarang, President of Goodyear Asia Pacific**, attended the event and
underscored the importance of building road safety awareness from an early age among
students, educators, and the broader community. 

"Guided by our Better Future mission, we focus our community engagement efforts 
on three pillars—Safe, Smart and Sustainable," said Madarang. "We are proud to partner
with CAAM, CRSA and Shiyu Elementary School to promote road safety education and
help foster safer communities where we live and work." 

As roads become increasingly shared by buses, cars, motorcycles and bicycles, road
safety is more important than ever. Tires are the only part of a vehicle that makes
contact with the road, making them essential to helping protect drivers, passengers
and pedestrians alike. "At Goodyear, safety is the foundation of our innovation 
and at the core of how we develop our products," Madarang added. 

_**CAAM **__**Deputy Secretary-General Li Shaohua**_ thanked Goodyear’s active participation
in road safety initiatives and commented, "Protecting the safety of every traveler
is the shared responsibility of all manufacturers in the auto industry. It’s our
4^(th) year to bring the road safety initiative to the campus. Today’s event showcased
the strong commitment from Goodyear."

"We are so delighted to host the road safety initiative to Kunshan," said **Hu Gang,
vice president**,** Kunshan Economic & Technological Development Zone****,** "As
a leading global tire manufacturer with over 128 years of history, Goodyear is a
pioneer in fulfilling corporate responsibility in our district. This responsibility,
not only lies in elevating the development of the auto industry but also in contributing
to a safer community.

**About The Goodyear Tire & Rubber Company** 

Goodyear is one of the world’s largest tire companies. It employs about 64,000 people
and manufactures its products in 51 facilities in 19 countries around the world.
Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to
develop state-of-the-art products and services that set the technology and performance
standard for the industry. For more information about Goodyear and its products,
go to [www.goodyear.com/corporate](https://www.goodyear.com/corporate). 

**About Goodyear in Greater China** 

Goodyear is a leading tire company serving the Consumer, Commercial and Aviation
industries in Greater China. Established in 1994, it employs about 4,000 people 
and manufactures products in 3 facilities in Dalian, Kunshan, and Qingdao. Its two
Development Centers in China collaborate with both local and global customers to
shape the latest tire technologies for the future mobility. For more information
about Goodyear and its products, go to [www.goodyear.com.cn](https://www.goodyear.com.cn/).

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