# Hisense Celebrates FIFA World Cup 2026™ Kickoff with RGB MiniLED Innovation

- Link: https://www.thailand-business-news.com/pr-news/hisense-celebrates-fifa-world-cup-2026-kickoff-with-rgb-miniled-innovation
- Published: 2026-06-12T10:14:00+07:00
- Author: PR Newswire

QINGDAO, China, June 12, 2026 /PRNewswire/ — Hisense, a leading brand in global 
consumer electronics and home appliances, is celebrating the kickoff of the FIFA
World Cup 2026™ as an Official Sponsor of the tournament, bringing fans closer to
the excitement of football through technology and immersive experiences.

 [](https://mmx.prnasia.com/media/MS1862890/2214.jpg?id=OA2699564&p=medium600)

As The Origin of RGB MiniLED, Hisense continues to advance display innovation through
its latest RGB MiniLED technology, powered by Chromagic, delivering more natural
and real color experiences for sports fans worldwide. Throughout the FIFA World 
Cup 2026™, Hisense is bringing this leadership to football’s biggest stage through
its pitch-side advertising, featuring the messages "The Origin of RGB MiniLED TV"
and "Innovating a Brighter Life" — showcasing both its pioneering display technology
and its vision of creating technology that enriches everyday life.

To celebrate the opening of the tournament, Hisense is launching a week-long fan
experience at New York’s Hudson Yards. The pop-up experience combines interactive
football installations in collaboration with Adidas, stadium-inspired display zones,
digital graffiti creation activities, and FIFA World Cup 2026™ official merchandise
giveaway. Visitors can experience vivid visual interactions powered by RGB MiniLED,
explore Hisense’s latest large-screen innovations, and engage with immersive entertainment
experiences designed to recreate the atmosphere of match day inside the home.

As football unites audiences across the world once again, Hisense continues to demonstrate
how cutting-edge innovation and human connection can go hand in hand. From showcasing"
The Origin of RGB MiniLED TV" on football’s biggest stage to bringing fans together
through immersive home experiences, Hisense remains committed to its mission of "
Innovating a Brighter Life" — creating technology that not only performs brilliantly,
but also enriches the moments that matter most.

**About HisenseHisense, founded in 1969, is a globally recognized leader in home
appliances and consumer electronics with operations in over 160 countries, specializing
in delivering high-quality multimedia products, home appliances, and intelligent
IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and
over TV segment (2023-2026Q1). As The Origin of RGB MiniLED, Hisense continues to
lead the next-generation RGB MiniLED innovation. As the official sponsor of the 
FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way
to connect with audiences worldwide.

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