# Launching in October, Join Us to Seize a Valuable Business Opportunity! Pre-registration for the 2026 China Guzhen International Lighting Fair (Autumn Exhibition) is now Available!

- Link: https://www.thailand-business-news.com/pr-news/launching-in-october-join-us-to-seize-a-valuable-business-opportunity-pre-registration-for-the-2026-china-guzhen-international-lighting-fair-autumn-exhibition-is-now-available
- Published: 2026-04-27T14:26:00+07:00
- Author: PR Newswire

ZHONGSHAN, China, April 27, 2026 /PRNewswire/ — With AI-driven smart lighting achieving
the upgrade to "light that follows people", healthy lighting transitioning from 
concept to practical application, and green, low-carbon practices becoming mandatory
industry standards, the lighting industry is poised at a pivotal moment for high-
quality development.

From October 22 to 25, the 2026 China (Guzhen) International Lighting Fair (Autumn
Edition) (also known as the "35th Guzhen Lighting Fair") will grandly open at the
Guzhen Convention and Exhibition Center in Zhongshan City, Guangdong Province, China.

This autumn exhibition will cover an expansive 1.5 million square meters, and bring
together over 3,600 enterprises to establish a professional, market-driven, and 
international trade platform.

Pre-registration for the fair is now open. We warmly invite global buyers and lighting
industry professionals to register online in advance to claim a complimentary CNY
100 ticket for a limited time and be part of this premier trade event for the lighting
industry.

Prime booths at the main venue are in high demand. Whether your expertise lies in
smart lighting, residential lighting, commercial lighting, outdoor lighting, or 
if you’re a machinery equipment or service provider, this is your gateway to global
business opportunities.

**Powered by a hundred-billion-yuan industrial cluster, focused on key industry 
trends to establish a thriving trade hub**

As the "Lighting Capital of China," Guzhen Town has spent over 40 years fostering
and developing its industry, forming a lighting cluster with an annual output value
exceeding CNY 100 billion. Anchored in Guzhen town, this cluster spans 11 towns 
and districts across three neighboring cities, creating a comprehensive industrial
chain that integrates R&D, manufacturing, distribution, and services. It stands 
as a pivotal hub in the global lighting industry.

This autumn edition is grounded in the industry’s foundation, and closely aligns
with the three major trends of 2026: AI integration, healthy lighting, and green,
low-carbon development. It aims to deepen its focus on the export market while also
addressing domestic demand.

Building on the "1+8+N"grand layout of the lighting fair, this exhibition connects
the main venue, the Guzhen Convention and Exhibition Center, with eight sub-venues.
By integrating exhibitions with storefronts and merging online and offline platforms,
it effectively breaks down industry barriers to achieve precise supply-demand matchmaking.

This exhibition will feature over 100,000 original new products, ranging from cutting-
edge technologies like AI visual tracking and smart dimming to healthy lighting 
solutions that align with human circadian rhythms. It will also highlight the innovative
integration of high-efficiency photovoltaic panels and smart energy storage systems
in the green lighting sector, as well as the meticulous craftsmanship of core upstream
components such as high-precision optical lenses and high-stability driver power
supplies. The Guzhen Lighting Fair offers comprehensive coverage of the entire lighting
industry chain, delivering a seamless one-stop sourcing experience for global buyers.

**Seven exhibition zones upgraded to precisely target trending sectors and efficiently
acquire customers.**

The seven exhibition halls at the main venue have been fully optimized and upgraded,
with layouts strategically planned to reflect industry trends and market demands.
Each of the seven zones has a distinct focus.

For instance, Hall A will spotlight smart lighting and comprehensive brand exhibitors,
in line with the 2026 trend of deep integration between AI and lighting, showcasing
smart control systems enhanced by large models; hall B will have special sections
for decorative, residential, and commercial lighting; hall C will explore and showcase
exhibits focused on outdoor and specialized lighting; the machinery, accessories,
and supporting services zones in Halls D and E will highlight green production and
smart manufacturing, featuring automated equipment designed to help enterprises 
cut energy consumption and drive digital transformation; hall F will showcase the
smart home and soft furnishings sectors.

Hall H has notably been upgraded to a premium product zone, concentrating on high-
quality new items and trending best-sellers. It offers buyers an efficient product
selection channel and provides top-tier enterprises with an exclusive platform for
brand exposure. The exhibition zones will collaborate seamlessly to encompass key
sectors such as smart, healthy, and green lighting, catering to the diverse display
and partnership needs of various enterprises and buyers.

**Leveraging omni-channel marketing to effectively engage with key global merchants**

To help exhibitors effectively reach their target audience and gain an early competitive
edge, this autumn exhibition has established an "online-offline omni-channel marketing
matrix". Powered by the IIRIS data management system, it performs precise analysis
and intelligent engagement with over 1.2 million data at home and abroad, enabling
seamless integration of public and private domains across both online and offline.

Collaborating with various domestic and international platforms online, it effectively
promotes the fair’s highlights and exhibitors’ new products through ad feeds, short
videos, live streams, and graphic content; by leveraging search engine optimization
and omni-channel promotion, it achieves comprehensive coverage of the industry’s
target audience. Offline, professional teams focus on key industrial hubs in the
Pearl River Delta, Yangtze River Delta, and Central China, leveraging on-the-ground
campaigns to effectively expand the national market. At the same time, it will partner
with more than 100 domestic and international media outlets for in-depth coverage,
further enhancing the fair’s influence within the industry.

October is a pivotal month for distributors and businesses to plan their market 
strategies and capitalize on emerging trends. It’s also an ideal time for B-end 
and C-end buyers to make their purchases. The 35th Guzhen Lighting Fair, grounded
in the industry and driven by market trends, leverages marketing to create a central
platform for global lighting companies to showcase their brands, connect with resources,
and expand their markets.

Currently, the pre-registration channel for the 35th Guzhen Lighting Fair is fully
open, with free tickets available for a limited time. Meanwhile, booth reservations
are in high demand, so book early to seize the initiative in the autumn procurement
and sales season.

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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