# Leifras Announces Plan to Enter the Non-Life Insurance Agency Business

- Link: https://www.thailand-business-news.com/pr-news/leifras-announces-plan-to-enter-the-non-life-insurance-agency-business
- Published: 2026-09-10T19:30:00+07:00
- Author: PR Newswire

_Expanding Services to Address Growing Insurance Needs Associated with the Regional
Transition of School Club Activities; Building a Framework to Provide Insurance 
Support to Municipalities, Schools and Other Organizations while Ensuring Legal 
and Regulatory Compliance_

TOKYO, Sept. 10, 2026 /PRNewswire/ — LEIFRAS Co., Ltd. (Nasdaq: LFS) (the "Company"
or "Leifras"), a sports and social business company dedicated to youth sports and
community engagement, and a leading operator of children’s sports schools and school
club activity support businesses in Japan, today announced its plan to enter the
non-life insurance agency business.

Leveraging its sports school and social business platform, which provides school
club activity support services nationwide and has attracted approximately 70,000
sports school members, the Company plans to add insurance services to its existing
sports instruction and operations services, thereby providing more comprehensive
support for safety and peace of mind in sports activities.

As the regional transition of school club activities progresses nationwide, there
is a growing need among municipalities, schools and parents for information and 
support related to insurance coverage for accidents and injuries that may occur 
during club activities. In response, Leifras has completed the insurance agency 
registration and obtained the necessary insurance solicitation qualifications, enabling
the Company to provide insurance explanations, enrollment consultations and related
services to municipalities, schools and other organizations in compliance with applicable
laws and regulations.

In the long term, Leifras also plans to develop new sports-focused insurance products
and related services for individuals, including school club activity participants,
sports school members and potentially their families. By leveraging the Company’s
deep understanding of sports environments to provide tailored insurance services,
Leifras aims to create an environment in which children can participate in sports
with greater confidence and security while developing a new source of revenue.

**Addressing Growing Insurance Needs as School Club Activities Transition to Community-
Based Programs**

As the regional transition of school club activities progresses, Leifras is seeing
increasing opportunities to operate school club activities on behalf of municipalities
and community sports clubs. This expansion is also driving greater demand for information
about insurance coverage for accidents and injuries, as well as support with enrollment
procedures.

Leifras believes that, in order to build a sustainable community sports environment,
it is important not only to operate school club activities but also to provide integrated
support for the safety and well-being of participants.

At the same time, certain insurance-related activities such as providing specific
explanations of insurance contract terms, recommending or soliciting enrollment,
comparing products offered by other insurers, and accepting insurance applications,
are required to be performed only by individuals who have been duly registered or
notified as insurance solicitors. Through insurance agency registration and the 
acquisition of the necessary insurance solicitation qualifications, the Company 
has established a compliant framework for providing these services.

**Leveraging the Existing Nationwide Youth Sports Foundation to Expand from "Instruction
and Operations" to "Instruction, Operations, and Insurance"**

Through its sports school business and school club activity support business, Leifras
has established a nationwide presence in settings where children participate in 
sports.

This ongoing connection with youth sports has enabled the Company to understand 
the risks associated with sports participation, including the potential for injuries
during competition and risks arising from different sports, activity formats and
participation settings. It also provides insight into safety-related concerns faced
by municipalities, schools and parents.

By entering the non-life insurance agency business, Leifras plans to establish a
framework that integrates insurance support with its existing service offerings,
with the aim of further enhancing its ability to support safe and secure participation
in sports.

In addition to providing insurance services in connection with the Company’s outsourced
school club activity operations, the Company also plans to offer standalone insurance
services, including insurance consultation, product explanation, and enrollment 
support, in response to the needs of municipalities, schools and other organizations
nationwide, regardless of whether such organizations use the Company’s outsourced
school club activity services.

**Developing Sports-Focused Insurance Services Leveraging a Membership Base of Approximately
70,000 Members**

In the future, the Company plans to explore proprietary insurance products that 
leverage its approximately 70,000 sports school members and the expertise it has
developed in sports environments.

Potential offerings under consideration include comprehensive accident insurance
for school club activity participants and sports school members, with features such
as coverage for injuries sustained during school club and sports school activities,
24-hour coverage plans, fully online enrollment procedures, and services that extend
coverage to members’ families.

By combining opportunities to participate in sports with insurance solutions designed
to address unexpected incidents, the Company aims to build a new service model that
provides greater reassurance for children, families and organizations involved in
sports.

**Comment from Mr. Hiroki Nishikaji, General Manager, Regional Solutions Support
Division**

"Our entry into the non-life insurance agency business is not simply about handling
insurance products. By leveraging the expertise and customer base we have developed
through our nationwide youth sports businesses and adding insurance as a new source
of value to our existing instruction and operations services, we aim to provide 
more comprehensive support for safety and peace of mind in sports.

"Going forward, while listening to the needs of municipalities, schools and parents,
we will develop insurance services tailored to the characteristics of sports activities,
as well as new services for our members. We intend to grow the insurance business
into one that both enhances the value of our existing operations and creates new
revenue opportunities."

**About LEIFRAS Co., Ltd.**

Headquartered in Tokyo, Leifras is a sports and social business company dedicated
to youth sports and community engagement. The Company primarily provides services
related to the organization and operations of sports schools and sports events for
children. As of December 31, 2025, Leifras was recognized as one of Japan’s largest
operators of children’s sports schools in terms of both membership and facilities
by Tokyo Shoko Research. The Company’s approach to sports education emphasizes the
development of non-cognitive skills, following the teaching principle "acknowledge,
praise, encourage, and motivate." This holistic approach that integrates physical
and mental development sets Leifras apart in the industry. Building upon deep experience
and know-how in sports education, Leifras also operates a robust social business
sector, dispatching sports coaches to meet various community needs with the aim 
to promote physical health, social inclusion, and community well-being across different
demographics.

For more information, please visit the Company’s website: [https://ir.leifras.co.jp/](https://ir.leifras.co.jp/).

**Forward-Looking Statements**

Certain statements in this announcement are forward-looking statements. These forward-
looking statements involve known and unknown risks and uncertainties and are based
on the Company’s current expectations and projections about future events that the
Company believes may affect its financial condition, results of operations, business
strategy, and financial needs. Investors can find many (but not all) of these statements
by the use of words such as "approximates," "believes," "hopes," "expects," "anticipates,""
estimates," "projects," "intends," "plans," "will," "would," "should," "could," "
may," or other similar expressions in this press release. The Company undertakes
no obligation to update or revise publicly any forward-looking statements to reflect
subsequent occurring events or circumstances, or changes in its expectations, except
as may be required by law. These statements are subject to uncertainties and risks,
including, but not limited to, the uncertainties related to market conditions, the
Company’s ability to successfully enter and operate the new business, the risks 
associated with expanding into a new regulated industry in which the Company has
limited operating experience, the Company’s ability to maintain the required insurance
agency registration and solicitation qualifications, and other factors discussed
in the "Risk Factors" section of the annual report on Form 20-F filed with the U.
S. Securities and Exchange Commission (the "SEC"). Although the Company believes
that the expectations expressed in these forward-looking statements are reasonable,
it cannot assure you that such expectations will turn out to be correct, and the
Company cautions investors that actual results may differ materially from the anticipated
results and encourages investors to review other factors that may affect its future
results in the annual report and other filings with the SEC. Additional factors 
are discussed in the Company’s filings with the SEC, which are available for review
at [www.sec.gov](http://www.sec.gov/).

**For more information, please contact:**

**LEIFRAS Co., Ltd.Investor Relations Department
Email: [IR@leifras.co.jp](https://www.thailand-business-news.com/pr-news/IR@leifras.co.jp)

**Ascent Investor Relations LLCTina Xiao
Phone: +1-646-932-7242Email: [investors@ascent-ir.com](https://www.thailand-business-news.com/pr-news/investors@ascent-ir.com)

 

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