# LG Display OLED becomes world's first to achieve "Perfect Color/Brightness" certification

- Link: https://www.thailand-business-news.com/pr-news/lg-display-oled-becomes-worlds-first-to-achieve-perfect-color-brightness-certification
- Published: 2026-06-22T08:00:00+07:00
- Author: PR Newswire

SEOUL, South Korea, June 22, 2026 /PRNewswire/ — LG Display, the world’s leading
innovator of display technologies, announced today that its entire lineup of large-
sized OLED panels, including for monitors and TVs, has become the first in the world
to receive "Perfect Color/Brightness Accuracy up to 500 lux" certification from 
global testing and certification organization Intertek. This certification confirms
that a display can accurately reproduce both color and brightness regardless of 
viewing conditions or content.

 [ ⌊LG Display OLED becomes world’s first to achieve “Perfect Color/Brightness” certification⌉ ](https://mma.prnasia.com/media2/2997846/Photo__LG_Display_OLED_becomes_world_s_first_to_achieve__Perfect_ColorBrightness__certification.html)

LG Display OLED becomes world’s first to achieve “Perfect Color/Brightness” certification

The certification is particularly meaningful as it quantitatively validates how 
accurately a display reproduces color and brightness. Previously, display quality
had largely been assessed based on specifications such as color gamut or peak luminance,
which have limitations in objectively verifying how closely a display reproduces
real-world colors.

To address this, Intertek conducted comprehensive testing on OLED and LCD displays
using a range of test patterns to measure variations in color and brightness, thereby
objectively evaluating overall picture quality accuracy.

The test results revealed that LG Display’s OLED panels — featuring self-emissive
pixels — simultaneously recorded 100% color accuracy, 100% brightness accuracy, 
and color crosstalk-free performance. Therefore, they deliver the creator’s intended
color and brightness accurately, whatever the viewing environment or type of content.
100% color accuracy means consistent color reproduction regardless of test pattern
size; 100% brightness accuracy refers to uniform brightness regardless of test pattern
size; color crosstalk-free performance means no color interference between adjacent
pixels, enabling precise color expression.

In contrast, LCD displays — which rely on backlight units larger than individual
pixels — showed limitations when displaying high dynamic range (HDR) content such
as starry night skies or fireworks, where brightness in highlighted areas can be
diminished. In some premium LCD TVs using RGB LED backlights, color distortion was
observed depending on the background colors.

These differences in picture quality accuracy stem from fundamental differences 
in light emission methods.

LCD-based displays control light by zones through a backlight, leading to light 
leakage into adjacent areas. This structural limitation means that even premium 
LCD panels exhibit color crosstalk and reduced accuracy in brightness and color 
reproduction.

LG Display’s OLED panels operate using pixel dimming technology, with millions of
individual pixels emitting light independently. This self-emissive structure fundamentally
eliminates light leakage and interference, enabling precise reproduction of both
bright and dark elements, regardless of content size or scene conditions, and delivering
a superior viewing experience.

Through this certification, LG Display aims to take the lead in global picture quality
competition by quantifying the value of real-world viewing experiences perceived
by consumers.

"LG Display’s OLED has now been objectively proven to deliver the most accurate 
color and brightness even in everyday viewing environments," said Hyeon-woo Lee,
Head of the Large Display Business Unit at LG Display. "We will continue to strengthen
our market leadership by more clearly communicating the differentiated value of 
premium picture quality that only OLED can deliver to customers worldwide."

**About LG Display**

LG Display Co., Ltd. [NYSE: LPL, KRX: 034220] is the world’s leading innovator of
display technologies, including thin-film transistor liquid crystal and OLED displays.
The company manufactures display panels in a broad range of sizes and specifications
primarily for use in TVs, notebook computers, desktop monitors, automobiles, and
various other applications, including tablets and mobile devices. LG Display currently
operates manufacturing facilities in Korea and China, and back-end assembly facilities
in Korea, China, and Vietnam. The company has approximately 53,049 employees operating
worldwide. For more news and information about LG Display, please visit[ ](http://www.lgdisplay.com/)
[www.lgdisplay.com](http://www.lgdisplay.com/).

**_Media Contact:_Joo Yeon Jennifer Ha, Team Leader, Communication Team
Email: [hjy05@lgdisplay.com](https://www.thailand-business-news.com/pr-news/hjy05@lgdisplay.com)

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