# LG INSTAVIEW™ REFRIGERATOR SURPASSES 5.3 MILLION IN GLOBAL SALES

- Link: https://www.thailand-business-news.com/pr-news/lg-instaview-refrigerator-surpasses-5-3-million-in-global-sales
- Published: 2026-07-24T08:38:00+07:00
- Author: PR Newswire

_Chosen by Customers Worldwide, LG’s Instaview Refrigerator Innovation Continues
to Redefine the Kitchen Experience a Decade After Its Debut _

**News Summary **

 ◦ LG Electronics’ InstaView™ refrigerator celebrates the 10th anniversary of its
   2016 launch by exceeding 5.3 million units in cumulative global sales.
 ◦ LG’s iconic "Knock Twice, See Inside" feature broke convention, offering a blend
   of user convenience, energy efficiency, and aesthetic value that set a new industry
   standard.
 ◦ LG InstaView refrigerators continue to gain traction worldwide, leading the refrigerator
   category in North America while seeing significant growth across Europe, Asia
   and Latin America.
 ◦ Over the past decade, LG InstaView refrigerator has won numerous prestigious 
   design and innovation awards, including Red Dot, iF, IDEA and CES.

SEOUL, South Korea, July 24, 2026 /PRNewswire/ — LG Electronics’ (LG) InstaView™
refrigerator, which allows users to see inside without opening the door, has reached
a major milestone on its 10th anniversary, surpassing 5.3 million units in cumulative
global sales since its 2016 launch.

 [ ⌊The LG InstaView™ refrigerator, which allows users to see inside without opening the door, has surpassed 5.3 million units in cumulative global sales on the 10th anniversary of its 2016 launch.⌉ ](https://mma.prnasia.com/media2/3007594/1__featured.html)

The LG InstaView™ refrigerator, which allows users to see inside without opening
the door, has surpassed 5.3 million units in cumulative global sales on the 10th
anniversary of its 2016 launch.

**Trusted by Consumers Around the World**

Since launching the LG InstaView refrigerator in 2016, LG has sold a remarkable 
5.3 million units – equivalent to selling roughly one unit every minute.

LG InstaView refrigerator has seen strong customer demand globally, with North America
representing its strongest market and accounting for about 30 percent of cumulative
sales to date. In Europe, InstaView refrigerator has also been well received by 
consumers who place high value on energy efficiency, sustainability and food preservation
performance. Sales are also steadily rising in Asia and Latin America, driven by
growing demand for premium appliances.

**An Innovation That Redefined the Refrigerator**

InstaView redefined how consumers interact with their refrigerators by allowing 
them to see inside without opening the door. This feature allows users to check 
the fridge’s contents without opening the door and helps reduce unnecessary cold-
air loss associated with frequent door opening. Over the past decade, its innovation
has been recognized by international media and honored with numerous accolades from
major global design and innovation awards, including the Red Dot Design Award, iF
Design Award, IDEA, and the CES Innovation Award.

**From Functional Benefit to Lifestyle Value**

LG’s analysis of global customer reviews shows that consumer appreciation for the
InstaView refrigerator and its eponymous feature has evolved over time, shifting
from an initial focus on the functional benefits to the overall sense of satisfaction
that it provides. While early feedback centered on the convenience of knocking twice
to see inside and the reduction of cold air loss, more recent reviews increasingly
highlight InstaView’s refined design and the enjoyment it brings to everyday kitchen
use.

"For a decade now, LG InstaView refrigerator has stood as a testament to our leadership
in the home appliance market and to our deep understanding of customers’ lifestyles,"
said Baek Seung-tae, president of the LG Home Appliance Solution Company. "This 
milestone reflects our success in creating not just an innovative feature, but a
more convenient and enjoyable kitchen experience. Building on our advanced AI, refrigeration
and food preservation technologies, we will continue to lead the evolution of the
kitchen experience with customer-centric innovations."

**About LG Electronics Home Appliance Solution Company **

The LG Home Appliance Solution Company (HS) is a global leader in home appliances
and AI home solutions. By leveraging industry-leading core technologies, the HS 
Company is committed to enhancing consumers’ quality of life and promoting sustainability.
The company develops thoughtfully designed kitchen and living appliance solutions
and has recently integrated LG’s Robot Business Division to incorporate advanced
robot technologies into its home solutions. Together, these products offer enhanced
convenience, exceptional performance, efficient operation and sustainable lifestyle
solutions. For more news on LG, visit **[www.LG.com/global/newsroom/](https://www.lg.com/global/newsroom/)**.

 [ ⌊The LG InstaView™ refrigerator continues to gain traction worldwide, leading the refrigerator category in North America while seeing steady growth across Europe, Asia and Latin America.⌉ ](https://mma.prnasia.com/media2/3007595/2.html)

The LG InstaView™ refrigerator continues to gain traction worldwide, leading the
refrigerator category in North America while seeing steady growth across Europe,
Asia and Latin America.

 [ ⌊The LG InstaView™ technology enables users to see inside the refrigerator without opening the door, redefining how consumers interact with their refrigerators.⌉ ](https://mma.prnasia.com/media2/3007596/3.html)

The LG InstaView™ technology enables users to see inside the refrigerator without
opening the door, redefining how consumers interact with their refrigerators.

 [ ⌊The LG InstaView™ refrigerator has won numerous prestigious design and innovation awards over the past decade, including the Red Dot Design Award, iF Design Award, IDEA and the CES Innovation Award.⌉ ](https://mma.prnasia.com/media2/3007597/4.html)

The LG InstaView™ refrigerator has won numerous prestigious design and innovation
awards over the past decade, including the Red Dot Design Award, iF Design Award,
IDEA and the CES Innovation Award.

 [ ⌊The LG InstaView™ refrigerator allows users to check its contents without opening the door by simply knocking twice on the glass panel.⌉ ](https://mma.prnasia.com/media2/3007598/5.html)

The LG InstaView™ refrigerator allows users to check its contents without opening
the door by simply knocking twice on the glass panel.

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