# Pepperstone and Aston Martin Aramco extend and expand partnership with Fernando Alonso appointed Global Ambassador from 2027.

- Link: https://www.thailand-business-news.com/pr-news/pepperstone-and-aston-martin-aramco-extend-and-expand-partnership-with-fernando-alonso-appointed-global-ambassador-from-2027
- Published: 2026-10-29T12:01:00+07:00
- Author: PR Newswire

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_Pepperstone strengthens its partnership with the Aston Martin Aramco Formula One_
™ _Team, unveiling an expanded presence and a new global ambassador partnership 
with two-time Formula One_™_ World Champion Fernando Alonso from 2027._

MELBOURNE, Australia, Oct. 29, 2026 /PRNewswire/ — Pepperstone, the global online
trading provider, and the Aston Martin Aramco Formula One™ Team are extending and
enhancing their partnership, with two-time Formula One™ World Champion Fernando 
Alonso appointed as a global ambassador for Pepperstone from 2027.

 [⌊Fernando Alonso announced his new 2027 global ambassador role with Pepperstone.⌉](https://mmx.prnasia.com/media/MS2022443/20261028021944EDT_image_1.jpg?id=OA3046806&p=medium600)

Fernando Alonso announced his new 2027 global ambassador role with Pepperstone.

The expanded partnership will be celebrated at the Mexico City Grand Prix this coming
weekend, where Fernando will race with a specially designed Pepperstone helmet, 
bringing the collaboration to life on one of Formula One’s most vibrant global stages.

Since its inception in 2025, the partnership has been built around the shared philosophy
that better decisions come from experience, trust and an unwavering attention to
detail. Whether navigating the complexities of global financial markets or competing
at the pinnacle of motorsport, success demands the ability to analyse information,
challenge assumptions and identify the smallest opportunities to improve.

With more than two decades of experience competing at the highest level of motorsport,
Fernando embodies the value of experience, instinct and meticulous preparation. 
His relentless pursuit of excellence and refusal to settle for anything less than
his best make him a natural ambassador for Pepperstone and its belief that_ Better
Never Settles_.

"Experience teaches you that the smallest details can make the biggest difference.
Throughout my career I’ve learned that you never stop looking for ways to improve,
whether that’s understanding the car, analysing data or making decisions under pressure,"
said Fernando Alonso, Aston Martin Aramco Formula One Team driver and Pepperstone
Global Ambassador.

"That’s why I connect with the partnership’s _Better Never Settles_ philosophy. 
It’s about trusting your preparation, using your experience and always looking for
that next improvement. I’m excited to become a global ambassador for Pepperstone
and to celebrate the partnership with a special helmet in Mexico this weekend."

The expanded partnership comes as Pepperstone continues to grow its global business,
investing in technology, broadening its product offering and strengthening its presence
across core markets and growth regions.

"Welcoming Fernando Alonso as our global ambassador is an exciting next chapter 
in our partnership with Aston Martin Aramco. His relentless drive to improve embodies
Pepperstone’s belief that _Better Never Settles_," said Tamas Szabo, Group CEO of
Pepperstone.

"We’re focused on expanding our products, advancing our technology and growing our
global presence as we build one of the world’s most trusted fintech ecosystems. 
And this expanded global partnership with Aston Martin Aramco supports that ambition,
strengthening our connection with audiences around the world, including in Latin
America, an important growth region for Pepperstone."

**About Pepperstone**

Pepperstone is a global fintech and CFD broker serving traders in more than 160 
countries. The company provides access to forex, indices, commodities, shares, ETFs
and digital asset markets through industry-leading platforms, competitive pricing
and a strong regulatory framework.

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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**Read the original article :** [Pepperstone and Aston Martin Aramco extend and expand partnership with Fernando Alonso appointed Global Ambassador from 2027. ](http://www.prnasia.com/story/archive/5083097_AE83097_0?rand=184833)