# Pre-registration for the 2027 China (Shanghai) International Boat Show is now on!

- Link: https://www.thailand-business-news.com/pr-news/pre-registration-for-the-2027-china-shanghai-international-boat-show-is-now-on
- Published: 2026-11-04T17:30:00+07:00
- Author: PR Newswire

SHANGHAI, Nov. 4, 2026 /PRNewswire/ — In 2026, the State Council successively approved**
_the 15th Five-Year Plan for Expanding Consumption_** and **_the 15th Five-Year 
Plan for Tourism Powerhouse Construction_**. Cruise and yacht consumption has been
explicitly incorporated into the national strategic layout. The plans propose to"
develop cruise and yacht tourism, advance the construction of public yacht marinas,
and steadily expand pilot programs for yacht consumption."

At this critical juncture of industrial transformation and upgrading,** the 30th
China (Shanghai) International Boat Show 2027 & Shanghai International Workboat 
Show (CIBS2027)**, an important component of Tourism Plus Shanghai, marks the major
milestone of its 30th anniversary. As Asia’s longest-running comprehensive boat 
event, CIBS has kept pace with China’s boat industry over the past three decades.
In 2027, we embrace the spirit of "Thirty Years of Forging". We will build a full
industrial chain covering above-water, surface and underwater sectors, creating 
a high-standard, far-reaching trade platform for upstream and downstream participants
across the industry.

**Three Dimensions of Innovation, Defining the Future**

This exhibition focuses on the industry’s shift toward green development, intelligence
and lightweight design, showcasing cutting-edge achievements including all-electric
vessels, hybrid power systems, intelligent onboard systems and eco-friendly materials.

New energy power enterprises such as **HIDEA, PARSUN, EXPLOMAR, EPROPULSION, BOLAI,
MAKO SHARK, SUNELEXE** will present their upgraded new products covering diverse
scenarios including private recreation, sport fishing competitions, commercial vessels
and official water operations.

Material suppliers including **MSD, HUASHENG, KEQIANG, TIANYUE and QISHANG** will
display the latest advances in eco-friendly marine composite materials and marine
materials, driving industrial quality upgrading from the upstream of the value chain.

**Expanding Brands, Integrated Culture & Tourism**

Boat builders including **BEST, GOSPELBOAT and ALLHEART** will continue to showcase
their new flagship models. A full range of new boats will make their debuts at the
show, spanning powerboats, sailboats, official boats and fishing boats.

Building on this foundation, the exhibition boasts an expanded brand lineup. The
number of exhibitors offering leisure yachts for scenic attractions has increased
markedly compared with 2026. The event achieves deep collaboration with aquatic 
cultural and tourism resources, further enriching equipment supply for water-based
scenarios such as sightseeing tours, scenic water shuttles and recreational experiences.

**Expanded Sailing Segment, Diving Cross-sector Integration**

The sailing exhibition area will further expand based on its 2026 lineup, bringing
together global sailing brands, innovative technologies and professional training
institutions. It features boats ranging from small entry-level models to large custom
premium yachts, and from traditionally powered sailboats to new-energy eco-friendly
sailboats, presenting the full supply chain of the sailing sector in one venue.

More notably, **CIBS2027** joins forces with **ADEX** and ‌**_Asian Geographer_****
_‌_** to create a dedicated diving zone and the Asian Geographic I-TO-SEA International
Island Tourism Experience Pavilion. Integrating the yacht industry with diving sports,
underwater equipment and ocean lifestyles, it builds an immersive consumption scenario
of "Exploring the Blue at One Show", fulfilling all-round demands of "sailing out
to sea + diving" in a one-stop manner.

**Overseas Promotion, Global Connectivity**

The accelerated internationalization of CIBS2027 enables stakeholders to connect
with global boat brands, cutting-edge technologies and market trends in one venue
without travelling abroad. Last September, CIBS took part in the 49th Cannes Yachting
Festival and hosted a series of dialogues and site visits under the theme "CIBS 
in Cannes", engaging in in-depth exchanges with the world’s leading yacht brands
and continuously bringing first-hand industry insights back to China.

In terms of overseas KOL collaboration, native Instagram short videos co-produced
with niche overseas KOLs in 2026 recorded more than 1.41 million total views. The
official account @china_boat_show achieved a 215% follower growth compared with 
pre-show figures, receiving an average of 3 to 4 overseas business inquiries each
day. Building on this foundation, CIBS2027 will further target mature yachting markets
such as Germany and France. It will roll out on-location offline advertisements 
across multiple countries and expand its roster of top overseas KOL partners to 
produce diversified promotional content. From Cannes to Amsterdam, from Düsseldorf
to Shanghai, CIBS continues to amplify its global influence, bringing the latest
overseas industry updates, design philosophies and technological trends to the show
floor.

**Concurrent Events, Synergistic Ecosystem**

To mark its 30th anniversary, the show will roll out a series of themed activities.
An exclusive 30th-anniversary gala dinner will pay tribute to industry peers who
have journeyed alongside the show over three decades. A policy summit will interpret
the latest policy trends for the marine economy and provide references for procurement
decisions.

**The International Business Matching Session** will be upgraded, with themed sessions
planned including the "Special Procurement Day for Fittings & Equipment", "Complete
Vessel Procurement Day" and "Country-focused Procurement Day". High-quality professional
buyers from home and abroad will be targeted and invited by market segment. More
than 50 professional seminars and events, such as the China International Boat Industry
Development Forum and sailing industry exchange salons, will run throughout the 
exhibition. Professional buyers who complete pre-registration now stand a chance
to receive a custom 30th-anniversary VIP package, packed with privileges including
priority access to business matching, the VIP lounge and exclusive visiting routes.

Running concurrently with CIBS, **the ICOMIA World Marinas Conference 2027** will
debut in China. Co-hosted by **ICOMIA** and **Shanghai Sinoexpo Informa Markets 
International Exhibition Co., Ltd.**, it gathers industry leaders from over 20 countries
and more than 500 global practitioners for in-depth discussions on waterfront development,
marina operation and sustainable innovation, delivering mutual empowerment alongside
the Shanghai exhibition.

**From March 28–30, 2027, Shanghai World Expo Exhibition & Convention Center, **
join us at CIBS: Thirty Years of Forging, Embracing New Maritime Horizons.

Pre-registration channel is here: [https://reg.boatshowchina.com/en/user/register?utm_source=PRnews&utm_medium=CIBe&utm_campaign=1106](https://reg.boatshowchina.com/en/user/register?utm_source=PRnews&utm_medium=CIBe&utm_campaign=1106)

CONTACT:
Allen Zhang[allen.zhang@imsinoexpo.com](https://www.thailand-business-news.com/pr-news/allen.zhang@imsinoexpo.com)
+86-13818010386

---

  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

---

 
**Read the original article :** [Pre-registration for the 2027 China (Shanghai) International Boat Show is now on! ](https://www.prnasia.com/story/archive/5087626_AE87626_0?rand=184833)
