# PressLogic Launches PL:ACADEMY to Mark Its 10th Anniversary, Opening a New Chapter in AI Education and Organisational Capability

- Link: https://www.thailand-business-news.com/pr-news/presslogic-launches-placademy-to-mark-its-10th-anniversary-opening-a-new-chapter-in-ai-education-and-organisational-capability
- Published: 2026-11-02T09:00:00+07:00
- Author: PR Newswire

**Guided by the philosophy "Expand Human Capability", PL:ACADEMY moves AI beyond
technical application towards long-term capability building.**

**Focusing on businesses, schools and communities, it draws on a decade of technology
development and real-world business experience to nurture talent for the AI era.**

HONG KONG, Nov. 2, 2026 /PRNewswire/ — Marking its 10th anniversary, Hong Kong ad-
tech and digital media group [**PressLogic**](https://www.presslogic.ai/) today 
announced the launch of [**PL:ACADEMY**](https://academy.presslogic.ai/), a new 
artificial intelligence (AI) education and capability development platform. Guided
by the philosophy "Expand Human Capability", PL:ACADEMY turns cutting-edge AI technology,
market insight and hands-on business experience into lasting capabilities, helping
businesses, schools and communities seize the opportunities of the AI era.

The launch of PL:ACADEMY is a key milestone for PressLogic in technology innovation
and talent development. The Group is extending ten years of experience in digital
media, data analytics, AI product development and commercial application into education
and knowledge sharing, creating a learning platform that connects technology, business
and talent development.

Unlike conventional AI training centred on operating tools, PL:ACADEMY starts with
understanding and judgement. It helps learners from different backgrounds grasp 
the logic behind AI, the direction of its development and its practical value, transforming
AI from a tool for short-term productivity into a core capability that drives continuous
growth for individuals, teams and organisations.

**From Mastering AI Tools to Building Core Capabilities: Redefining Competitiveness
in the AI Era**

With the rapid rise of generative AI, large language models and AI agents, AI is
reshaping how businesses operate, how knowledge work is done and how talent is developed.
As AI tools become widespread and technical barriers fall, knowing how to operate
tools is no longer enough to build a lasting competitive edge.

The real challenge for businesses has shifted from "how to start using AI" to "how
to embed AI effectively into workflows, decision-making and organisational capability".
Educational institutions, too, must rethink how to develop students’ independent
thinking, problem-solving and cross-disciplinary collaboration, preparing the next
generation for a changing workplace.

PressLogic believes the value of AI should not be limited to automation or replacing
existing work. Instead, it should focus on how technology can expand human knowledge,
judgement and creativity.

Building on this belief, PL:ACADEMY adopts "**Sensemaking-led AI Education for Expanding
Human Capability**" as its educational core. Learning starts with understanding 
technological and market change, moves to making judgements in real-world contexts,
and ends with turning what has been learned into capabilities that can be applied
over time.

Rather than simply teaching how to use specific AI tools, the platform helps learners
understand the logic behind the technology and build the ability to analyse independently,
make sound decisions, integrate knowledge and use AI to solve real problems. Even
as technologies and tools keep changing, individuals and organisations can rely 
on these core capabilities to keep adapting.

**A Decade of Technology and Business Experience: The Foundation of PL:ACADEMY**

Since its founding in 2016, PressLogic has grown from a digital media business into
an ad-tech group that combines content, data and AI technology, with operations 
across multiple Asian markets. The Group runs 12 digital media brands in Hong Kong,
with more than 30 million followers and subscribers across social platforms.

Over the past decade, the Group has invested continuously in AI and data technology,
applying it to market research, content production, ad delivery, customer engagement
and business workflows, and building practical experience across media operations,
technology development and commercial application.

PL:ACADEMY is built on this experience. The Group is systematising its internal 
technical know-how, working methods and business insights into learning content 
and training programmes for businesses, educational institutions and communities.

By combining market trend analysis, real business cases, hands-on practice and cross-
sector exchange, PL:ACADEMY aims to close the gap between technical knowledge and
practical application, helping participants understand how AI applies across different
work and life scenarios, and exploring practical paths from individual learning 
to team collaboration and organisational transformation.

**Ryan Cheung, Founder and CEO of PressLogic, said:**

_"AI is changing how knowledge, work and business value are created. As AI becomes
ever more capable, human judgement, creativity and problem-solving matter more than
ever. Over the past ten years, PressLogic has continuously explored how technology
creates business value. With PL:ACADEMY, we want to bring that accumulated knowledge
and hands-on experience to more businesses, schools and communities. We believe 
the true value of AI lies not in replacing people, but in enabling everyone to do
more and go further."_

**Focusing on Businesses, Schools and Communities: Three Directions for Advancing
AI Education and Capability**

PL:ACADEMY will focus on three areas — businesses, schools and communities — progressively
building a diverse range of AI education, training and partnership programmes tailored
to each group’s learning needs and use cases, so that AI knowledge and hands-on 
opportunities reach a wider section of society.

**Businesses｜From Using AI Tools to Transforming Organisational Capability**

For senior management, functional teams and professionals, PL:ACADEMY will offer
business-focused AI talks, thematic workshops and corporate training covering AI
trends, strategic judgement, workflow optimisation, knowledge management and cross-
functional collaboration.

The platform helps businesses move beyond scattered, individual use of AI tools 
towards repeatable, continuously improving ways of working that scale across teams.
This embeds AI more effectively into daily operations and business decisions, strengthening
the organisation’s overall agility and capacity to innovate.

**Schools｜Building Future-Ready AI Literacy and Core Capabilities**

For schools and educational institutions, PL:ACADEMY will explore AI education activities,
career talks and hands-on workshops suited to different learning stages, helping
students understand how AI is changing society, industries and the future of work.

These programmes will focus on developing students’ AI literacy, critical thinking,
creative expression and problem-solving. They encourage young people to use AI to
expand their learning and creativity while building a responsible approach to technology,
laying a foundation for further studies, employment and lifelong learning.

**Communities｜Promoting AI Knowledge and Cross-Sector Exchange**

Through public talks, community learning activities and cross-sector partnerships,
PL:ACADEMY will also give more people from different backgrounds the chance to engage
with AI and understand its impact on daily life, work and social development.

The platform aims to foster knowledge exchange among technology practitioners, business
leaders, educators and the public, lowering the barrier for people to access and
understand AI. This takes AI learning beyond specialist fields and promotes wider
public understanding of and participation in technology.

**Sensemaking at the Core: A Learning Model from Understanding and Practice to Building
Capability**

PL:ACADEMY places "Sensemaking" — understanding and judgement — at the heart of 
its educational philosophy. In a fast-changing technology landscape, learners must
first know how to identify valuable information, understand what technology can 
and cannot do, and judge which applications truly meet their needs.

This approach focuses on three interconnected layers of learning:

**Sense (Understanding Change)** — Understand AI developments, market trends and
their impact on different industries, building the ability to recognise opportunities
and risks.

**Apply (Putting AI to Work)** — Use real cases, hands-on tool practice and scenario
exercises to explore how AI can solve real problems at work, in learning and in 
daily life.

**Build (Building Capability)** — Turn individual experiences of applying AI into
reusable working methods, knowledge systems and collaborative processes, so that
learning keeps accumulating and delivers long-term value.

Through this model, PL:ACADEMY aims to move AI education beyond short-term skills
training towards continuous knowledge accumulation and capability building, so learners
can keep thinking independently and learning continuously, whatever the technology
landscape.

**Into the Next Decade: Connecting Technology, Talent and the Future Through Education**

The launch of PL:ACADEMY is one of PressLogic’s key directions for its next decade.
It reflects the Group’s long-term vision of turning the results of technology innovation
into knowledge resources for society and opportunities for talent development.

Looking ahead, PressLogic will deepen its collaboration with businesses, educational
institutions and communities through PL:ACADEMY, exploring more AI learning models
for different industries and talent groups, and progressively expanding into executive
training, workforce upskilling, school education and community learning.

In an era of continuous AI advancement, technical skills matter. But what truly 
determines whether individuals and organisations keep creating value is the ability
to understand change, make judgements and put them into action.

Technology expands the boundaries of what is possible; human wisdom decides whether
those possibilities become real value.

Upholding the philosophy of "**Expand Human Capability**", PL:ACADEMY will work 
with businesses, schools and communities to advance AI knowledge, talent development
and capability building, empowering more people to use AI, adapt to change and keep
innovating as they embrace the opportunities of the AI era.

For the latest news and partnership opportunities from PL:ACADEMY, please visit 
[https://academy.presslogic.ai/](https://academy.presslogic.ai/)

**Q&A**

**Q: What is PL:ACADEMY?**

A: PL:ACADEMY is an AI education and capability development platform launched by
PressLogic, a Hong Kong-based ad-tech and digital media group, to mark its 10th 
anniversary. Guided by the philosophy "Expand Human Capability", it offers AI knowledge
sharing, hands-on training and cross-sector collaboration for businesses, schools
and communities.

**Q: How is PL:ACADEMY’s AI training different from typical AI tool courses?**

A: Most AI courses focus on operating specific tools. PL:ACADEMY is built around
Sensemaking, the ability to understand change and make sound judgements. It follows
three layers: Sense (understanding change), Apply (putting AI to work) and Build(
building capability). Learners first understand how AI works and where its limits
lie, then turn hands-on experience into repeatable working methods that stay relevant
as tools change.

**Q: What AI training does PL:ACADEMY offer businesses?**

A: For senior management, functional teams and professionals, PL:ACADEMY offers 
business-focused AI talks, thematic workshops and corporate training. Topics include
AI trends, strategic judgement, workflow optimisation, knowledge management and 
cross-functional collaboration, helping companies build AI into daily operations
and business decisions.

**Q: What AI education does PL:ACADEMY offer schools and students?**

A: PL:ACADEMY will explore AI education activities, career talks and hands-on workshops
for different learning stages. The focus is on students’ AI literacy, critical thinking,
creative expression and problem-solving, and on using technology responsibly.

**Q: Why is PressLogic launching an AI education platform?**

A: Since its founding in 2016, PressLogic has used AI and data technology in market
research, content production, ad delivery, customer engagement and business workflows.
PL:ACADEMY turns a decade of technical know-how and hands-on business experience
into structured learning content and training programmes for businesses, educational
institutions and communities.

**Q: How can I join PL:ACADEMY’s activities or explore a partnership?**

A: Businesses, schools and community organisations can find the latest PL:ACADEMY
updates and partnership opportunities at [https://academy.presslogic.ai/](https://academy.presslogic.ai/).

**About PressLogic**

Founded in 2016, PressLogic is a Hong Kong-headquartered ad-tech and digital media
group with operations across multiple Asian markets. Combining AI, data analytics,
content marketing and advertising technology, the Group runs 12 digital media brands
in Hong Kong, with more than 30 million followers and subscribers across social 
platforms.

PressLogic continues to develop a diverse range of AI business solutions, helping
businesses drive growth through technology, data and innovative content.

Website: [https://www.presslogic.ai/](https://www.presslogic.ai/)

**About PL:ACADEMY**

PL:ACADEMY is an AI education and capability development platform launched by PressLogic
to mark its 10th anniversary. With "Sensemaking-led AI Education for Expanding Human
Capability" as its educational core, it focuses on businesses, schools and communities.
Through AI knowledge sharing, hands-on training and cross-sector collaboration, 
it helps learners from different backgrounds build the ability to understand, judge
and apply AI, turning technological change into lasting individual and organisational
capability.

Website: [https://academy.presslogic.ai/](https://academy.presslogic.ai/)

 

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