# Segway Navimow and United Football League Team Up for Performance, Precision, and More Weekend Freedom

- Link: https://www.thailand-business-news.com/pr-news/segway-navimow-and-united-football-league-team-up-for-performance-precision-and-more-weekend-freedom
- Published: 2026-05-15T19:00:00+07:00
- Author: PR Newswire

BEIJING, May 15, 2026 /PRNewswire/ — Segway Navimow, the World’s No. 1 brand in 
wire-free robotic lawn mowers for two consecutive years*, today announced a new 
partnership with the United Football League, bringing together two brands rooted
in performance, precision, and making the most of time spent outdoors.

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Through their new campaign "Owning the Turf," Navimow and the UFL will come together
around the shared belief that great performance is built on precision, power and
the will to push through every challenge. Just as UFL players demand exact positioning,
explosive strength, and flawless execution on the field, Navimow helps homeowners
hold their lawns to the same standard. The Navimow X4 — built around a powerful 
AWD system designed for the toughest terrain — brings that professional-grade commitment
to every backyard.

As part of the partnership, Navimow will showcase how robotic mowing can fit seamlessly
into game day routines, allowing homeowners to mow automatically while they watch
the game, host friends, or spend time with family.

"Whether on the football field or in the backyard, great performance comes down 
to attention to detail, consistency, and the strength to get the job done. It is
what drives UFL players to perform at the highest level on the field, and it’s what
drives Navimow to maintain your lawn to that same standard at home," says George
Ren, CEO, Navimow. "Through our partnership with the UFL, we’re proving that when
you have the right technology working for you, lawn care never has to compete with
game day again — your yard is handled, your weekend is yours."

The partnership will feature Navimow’s X4 Series – including the Navimow X430 and
X450 – designed for larger and more challenging lawns. With powerful all-wheel drive,
advanced navigation, turf-friendly handling, and pro-grade cutting performance, 
the X4 Series gives homeowners a smarter way to upgrade their lawn care routine 
without spending weekends behind a mower.

"Navimow is an innovative brand that aligns with the UFL’s commitment to performance,
technology, and delivering a first-class product on and off the field," said UFL
President & CEO Russ Brandon. "We’re excited to partner with a company that shares
our focus on precision, consistency, and performance."

The partnership comes as Navimow continues to build momentum as a global leader 
in robotic lawn care. Navimow was recently named the world’s No. 1 brand in wire-
free robotic lawn mower retail volume sales for the second consecutive year and 
reached 1 million units in global cumulative mass production, marking its transition
from category pioneer to global leader.

Alongside its TÜV Rheinland Lawn Care certification for select models, these milestones
reinforce Navimow’s commitment to delivering automated lawn care solutions that 
combine performance, reliability, and turf-friendly innovation.

Navimow’s partnership is further reinforced by widespread adoption and independent
recognition from customers, lawn mowing experts and key media. With a user base 
of over 550,000 globally, Navimow products are consistently ranked highly in rigorous
media testing by leading publications across the globe, as well as achieving top
comprehensive evaluations from leading testing bodies.

For more information about Navimow and the UFL partnership, visit our [website here.](https://navimow.com/pages/ufl?utm_source=pr-earned&utm_medium=pr&utm_campaign=ufl2026)

**About Navimow**

Segway Navimow, subsidiary of Ninebot Limited (Stock Code: 689009.SH), is dedicated
to the research, development, manufacturing and sales of intelligent robots. Navimow
is committed to deeply integrating robotics and AI into everyday life, delivering
intelligent lawn care technology that creates lasting value for customers worldwide,
and advancing Navimow as the world’s leading wire-free robotic lawn mower brand.

With a core team specializing in robotics and AI, the company operates across Beijing,
Changzhou, Shenzhen, Amsterdam, Boston, Düsseldorf and Paris, supported by a global
collaborative network.

The product lineup spans the i, H and X Series for residential use and the commercial-
grade Terranox Series for professional landscaping, covering a full range of lawn
sizes and scenarios. As the world’s No. 1 wire-free robotic lawn mower brand by 
retail sales volume for two consecutive years*, Navimow products are now used by
over 550,000 customers across more than 40 countries and regions, including Europe,
North America and Australia, as of May 2026.

_*_ _Data source: Euromonitor International. Measured by total brand retail sales
volume (in units) in 2024 and 2025; research conducted in March 2026. Wire-free 
robotic lawn mowers are defined as robotic lawn mowers for residential or commercial
use that operate without a physical boundary wire, using technologies such as UWB,
vision-only navigation, RTK, or 3D LiDAR. These products are typically identified
through product names or packaging claims._

**About the United Football League**
The United Football League (UFL) is the premier
professional spring football league, powered by the visionary leadership and investment
of Mike Repole and Impact Capital, RedBird Capital Partners, FOX, Dany Garcia, Dwayne
Johnson, and ESPN. Built on innovation, accessibility, and competitive excellence,
the UFL delivers the most engaging professional football experience in the world—
for both players and fans. The league features eight teams: the Birmingham Stallions,
Columbus Aviators, Dallas Renegades, DC Defenders, Houston Gamblers, Louisville 
Kings, Orlando Storm, and St. Louis Battlehawks.

_For more information, please contact [bryan.saxton@us.navimow.com](https://www.thailand-business-news.com/pr-news/bryan.saxton@us.navimow.com)_

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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**Read the original article :** [Segway Navimow and United Football League Team Up for Performance, Precision, and More Weekend Freedom ](http://www.prnasia.com/story/archive/4960720_CN60720_0?rand=184833)
