# SHEIN TAPS TOP STREAMERS TO BRING ITS FALL/WINTER '26 TREND CAMPAIGN TO LIFE

- Link: https://www.thailand-business-news.com/pr-news/shein-taps-top-streamers-to-bring-its-fall-winter-26-trend-campaign-to-life
- Published: 2026-09-14T20:00:00+07:00
- Author: PR Newswire

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_Five of today’s leading creators put their own spin on the season’s must-have trends,
all ready to shop now on SHEIN_

LOS ANGELES, Sept. 14, 2026 /PRNewswire/ — [SHEIN](https://us.shein.com/?url_from=usbingbrandshein_shein02_srsa_20210207&pf=bing&keyword=shein&cid=374628125&setid=1140194207783427&adid=71262249814977&targetid=kwd-71262647829877:aud-812221392:loc-190&matchtype=e&network=o&msclkid=95d4fd7c6e5210e0354b9486747a492f&orderitemid=71262647829877),
the global fashion and lifestyle online retailer, is unveiling its Fall/Winter ’
26 Trend Campaign, spotlighting the season’s six defining trends alongside five 
of the most influential digital creators and streamers.

 [](https://mmx.prnasia.com/media/MS1986726/20260911154710EDT_image_1.jpg?id=OA2944084&p=medium600)

The campaign features six trends, **Dark Romance, Folk Revival, Power Dressing, 
Regal Maximalism, Retro Remix, and Soft Glam**, with twin sisters **Wendy and Evelyn
Ortiz, Brooklyn Frost, Dano Maldonado, and Lani Aliza**  each putting their own 
spin on the season’s biggest looks.

Known for making the latest trends accessible, SHEIN translates these key Fall/Winter’
26 aesthetics into ready-to-shop styles that invite fashion lovers to discover, 
experiment with, and reinterpret the season’s looks. Bringing together fashion, 
individuality, and digital culture, the campaign goes beyond showcasing what’s trending
to highlight how each creator brings the season’s biggest trends to life through
their own personal style.

That spirit of individuality extends behind the scenes. Throughout the campaign,
twin sisters Wendy and Evelyn put their spin on Retro Remix, Brooklyn took on Power
Dressing, and Dano and Lani offered their take on Soft Glam, bringing their fans
behind the scenes of their campaign photoshoots for a real-time look at the creative
process. By giving their communities, a closer look at what goes into building a
fashion campaign, the creators offered audiences a new way to experience fashion,
and content as it happened.

"Today’s audiences don’t just want to see the final campaign, they want to be a 
part of how it comes together," said Lisa Zlotnick, Head of U.S. Brand PR at SHEIN."
This collaboration is really about community, giving our creators and their audiences
a front-row seat and letting them shape the conversation alongside us."

"Putting our own spin on Retro Remix and bringing our followers into the campaign
shoot with us made it so much fun," said Wendy and Evelyn Ortiz. "Fashion is how
we express ourselves, so getting to share that with our community in real time meant
a lot."

The collaboration reflects the growing role creators and their digital communities
play in how fashion moves today, from discovery and inspiration to interpretation
and conversation. Through the distinct perspectives of five streamers and six defining
trends, SHEIN’s Fall/Winter ’26 Trend Campaign celebrates the idea that style isn’t
one-size-fits-all: it’s a starting point for personal expression.

The **SHEIN Fall/Winter ’26 Trend Collection** is available now on [SHEIN.com](https://us.shein.com/)
and the SHEIN App. Search **"FWTrends"** on SHEIN to explore the latest Fall/Winter
fashion and shop all six trends. Fans can also join the conversation online by sharing
their favorite Fall/Winter ’26 looks and tagging @SHEIN_US on [Instagram](https://www.instagram.com/shein_us)
and [TikTok](https://www.tiktok.com/@shein_us).

**About SHEIN**

SHEIN is a global online fashion and lifestyle retailer offering SHEIN-branded apparel
and products from a global network of vendors, all at affordable prices. Headquartered
in Singapore, SHEIN is committed to making the beauty of fashion accessible to all,
promoting its industry-leading, on-demand production methodology for a smarter, 
future-ready industry. To learn more about SHEIN, visit[ ](http://www.sheingroup.com/)
[SHEINgroup.com](https://www.sheingroup.com/).

 

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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**Read the original article :** [SHEIN TAPS TOP STREAMERS TO BRING ITS FALL/WINTER '26 TREND CAMPAIGN TO LIFE ](http://www.prnasia.com/story/archive/5046235_CN46235_0?rand=184833)
