# SKE Brings "Cool For The Summer" to Appetite On The Farm 2026 with Vibrant Festival Activation

- Link: https://www.thailand-business-news.com/pr-news/ske-brings-cool-for-the-summer-to-appetite-on-the-farm-2026-with-vibrant-festival-activation
- Published: 2026-09-15T17:40:00+07:00
- Author: PR Newswire

LONDON, Sept. 15, 2026 /PRNewswire/ — SKE, a leading vape brand in the UK and Europe,
brought its **"Cool For The Summer"** campaign to life at Appetite On The Farm 2026,
serving as the festival’s exclusive vape sponsor on August 29-30 at Kelvedon Hall
in Essex, which welcomed more than 20,000 attendees.

 [⌊Event highlights⌉](https://mmx.prnasia.com/media/MS1988552/20260915041834EDT_image_2.jpg?id=OA2949217&p=medium600)

Event highlights

**Bringing SKE’s Summer Spirit to the Festival**

As the exclusive vape sponsor, SKE created a dedicated activation space inspired
by the character of a British countryside farm. The open-plan timber structure and
prominent SKE branding provided a distinctive focal point within the festival site,
while its relaxed, welcoming design complemented the outdoor setting of Appetite
On The Farm. Conveying the brand ethos of "Enjoy SKE, Enjoy Every Moment", the space
quickly became a popular meeting point for festival-goers, with groups of friends
stopping by to explore the brand, take photos and participate in activities. The
combination of music, social interaction and the festival’s outdoor atmosphere helped
create a relaxed and energetic environment around the SKE activation.

**Flavours, Prizes and Festival Experiences**

Throughout the two-day event, SKE offered a programme of activities designed to 
encourage adult attendees to discover the brand in an informal festival environment.

**Product Flavour Sampling:** Attendees had the opportunity to explore SKE’s flagship**
SKE BAR and SKE BAR 15K**, with a selection of cooling iced, sweet-and-tangy and
tropical fruit flavours available to sample.

The **SKE BAR** combines a familiar design and flavour range with a reusable pod-
based format. It features a 500mAh rechargeable battery with Type-C charging and
a replaceable pod system using durable, recyclable PCG material. The device is designed
to provide consistent flavour throughout its use.

Alongside it, the **SKE BAR 15K** offered a higher-capacity option, featuring up
to 15,000 puffs, an 850mAh battery, a visible top tank and dynamic lighting effects.
Its larger format and distinctive design made it particularly suited to the outdoor
festival environment.

**Hourly Lucky Draws:** Adding an element of surprise throughout the weekend, SKE
hosted hourly lucky draws each day. Festival-goers had the chance to win exclusive
prizes, with each draw creating another moment of excitement around the SKE activation.

One lucky attendee said:

"I came to the festival with friends simply to enjoy the music, so I was pleasantly
surprised to receive an unexpected prize as well. The atmosphere at the SKE booth
was full of energy, and I really enjoyed the experience. It made the whole festival
feel even more special."

**Connecting Through Music and Shared Experiences**

The UK has always been an important part of SKE’s journey, and Appetite On The Farm
provided a valuable opportunity to connect directly with adult consumers in a vibrant
and authentic festival environment. This activation marks the finale of SKE’s Cool
For The Summer’ campaign, bringing together the energy of summer, music and shared
experiences.

**About SKE**

SKE is a leading vaping brand in the UK and across Europe, renowned for its user
experience, extensive flavour range and product innovation. The brand develops vaping
products with a focus on product design, functionality and distinctive aesthetics,
serving adult consumers across international markets. Through continued innovation
and a user-focused approach, SKE aims to deliver convenient and personalised vaping
experiences.

For more information, please visit SKE’s official website at [https://www.skevape.com](https://www.skevape.com/),
or connect with SKE on social media:
Instagram: [https://www.instagram.com/skevapeofficial](https://www.instagram.com/skevapeofficial/)
Facebook: [https://www.facebook.com/skevapeofficial](https://www.facebook.com/skevapeofficial)
X: [https://x.com/skevapeofficial](https://x.com/skevapeofficial)For media inquiries,
please contact [media@skevape.com](https://www.thailand-business-news.com/pr-news/media@skevape.com)

 [⌊Event highlights⌉](https://mmx.prnasia.com/media/MS1988553/20260915041834EDT_image_1.jpg?id=OA2949218&p=medium600)

Event highlights

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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**Read the original article :** [SKE Brings "Cool For The Summer" to Appetite On The Farm 2026 with Vibrant Festival Activation ](http://www.prnasia.com/story/archive/5048089_CN48089_0?rand=184833)