# TCL Donates Ultra-Low-Power Display System to the Youth Olympic Village, Bringing Advanced Display Technology to Everyday Use

- Link: https://www.thailand-business-news.com/pr-news/tcl-donates-ultra-low-power-display-system-to-the-youth-olympic-village-bringing-advanced-display-technology-to-everyday-use
- Published: 2026-10-31T13:04:00+07:00
- Author: PR Newswire

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_The donation of the display, featuring TCL CSOT’s high-brightness Field Sequential
Color technology, continues TCL’s long-term commitment to the African market_

DAKAR, Senegal, Oct. 31, 2026 /PRNewswire/ — TCL, a Worldwide Olympic and Paralympic
Partner, donated an ultra-low-power display system powered by solar energy to Université
Amadou Mahtar Mbow (UAM) in Senegal. Delivering outdoor brightness at roughly half
the power consumption of comparable displays, the system will serve as an information
hub on the UAM campus, which will also serve as the Youth Olympic Village during
the Dakar 2026 Youth Olympic Games.

Attendees at the donation ceremony included IOC President, Kirsty Coventry; UAM 
President, Professor Mababa Diagne; Senegal Higher Education Minister, Boubacar 
Camara; TCL Charity Ambassador, Jacky Heung; and General Manager of TCL Industries’
Middle East and Africa Marketing Division, Naimin Yang.

"Powered by TCL’s advanced display technology, this new display system will create
new possibilities for our campus facilities and support development for both students
and faculty," said Professor Diagne.

[⌊Kirsty Coventry and Jacky Heung attend the donation ceremony⌉⌊Kirsty Coventry 
and Jacky Heung attend the donation ceremony⌉[
Kirsty Coventry and Jacky Heung attend
the donation ceremony

**Advanced Display Technology Delivers Best in Brightness and Efficiency**

The donated system features a TCL CSOT 75-inch high-brightness Field Sequential 
Color (FSC) display capable of delivering 4,000-nit brightness at approximately 
300W. By eliminating conventional color filters and generating color through the
sequential switching of red, green and blue light, FSC technology enhances light
utilization with transmittance over 15%.

The technology reflects TCL CSOT’s continued pursuit of improved display performance
and energy efficiency, bringing advanced screens into everyday settings through 
TCL’s broader Screen Universe vision. Installed at UAM, the display will serve as
an outdoor information hub, remaining bright and clear even in direct sunlight.

[⌊TCL CSOT’s FSC display combines brightness and efficiency⌉⌊TCL CSOT’s FSC display
combines brightness and efficiency⌉[
TCL CSOT’s FSC display combines brightness 
and efficiency

**TCLArt and TCLYoung Champion Local Art and the Next Generation of Creators**

Beyond technology, TCL also supports local culture in Dakar through its art-focused
initiative, TCLArt. TCL participates in the Yeesal urban art initiative, which works
with Senegalese artists and communities to create large-scale public murals. The
project supports 43 artists, especially creators under 35, whose works draw inspiration
from African athletes, cultural diversity, and youth aspirations. These murals will
become permanent features of Dakar’s urban landscape, celebrating local creativity
while reflecting TCL’s commitment to the next generation of creative talent through
TCLYoung.

**From Local Presence to Shared Growth: TCL Deepens its Footprint in Africa**

Both the donation and Yeesal partnership build on a presence in Africa stretching
back more than two decades. TCL first entered the African market in 2004. Today,
TCL TVs and home appliances are sold in nearly 50 African countries across the continent,
supported by six sales subsidiaries and three regional business units. TCL continues
to strengthen its retail presence across the region, including with the opening 
of the first TCL brand experience store in Africa in Johannesburg, and the establishment
of its own retail and distribution channel in Kenya.

Through its established business network and localized operations, TCL continues
to build closer connections with African customers and consumers, combining global
technological capabilities with a deeper understanding of local markets to better
serve people across the region.

**About TCL**

Founded in 1981, TCL is dedicated to empowering smarter, healthier lifestyles through
next-generation experiences.

Today, with 50 R&D centers and 47 manufacturing bases globally, TCL operates in 
over 160 countries and regions, reinforcing its position as a globally competitive
smart technology brand. To further inspire greatness, TCL has become an official
Worldwide Olympic and Paralympic Partner in the Home Audiovisual Equipment and Home
Appliances category.

[https://www.tcl.com/global/en](https://www.tcl.com/global/en)

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**Read the original article :** [TCL Donates Ultra-Low-Power Display System to the Youth Olympic Village, Bringing Advanced Display Technology to Everyday Use ](http://www.prnasia.com/story/archive/5086197_AE86197_0?rand=184833)