# TECNO Unveils Shot On CAMON Contest 2026 Jointly with Lonely Planet

- Link: https://www.thailand-business-news.com/pr-news/tecno-unveils-shot-on-camon-contest-2026-jointly-with-lonely-planet
- Published: 2026-05-15T09:00:00+07:00
- Author: PR Newswire

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_Calling on TECNO CAMON users worldwide to capture real life moments under the theme"
Seeing is Believing" __— __with global travel awards and premium prizes up for grabs_

HONG KONG, May 15, 2026 /PRNewswire/ — TECNO, the AI-driven innovative technology
brand, and Lonely Planet, the globally recognized travel guidance leader, today 
jointly announced the co-hosted Shot On CAMON Contest 2026, the third edition of
TECNO’s annual global photography competition. Rooted in a shared spirit of exploration
and expression, the collaboration expands the contest beyond technology alone to
celebrate the people, places and stories behind every image. Through expert co-judging,
co-branded content, and photo-essay-style storytelling, TECNO and Lonely Planet 
aim to inspire users around the world to see more, feel more and tell richer visual
stories. Three Lonely Planet photographers will contribute original imagery shot
on the CAMON 50 Series, while one Lonely Planet photographer will serve on the final-
round jury panel alongside TECNO’s imaging team.

"Great photos are not just about equipment – they are about how deeply the photographer
can immerse themselves in a destination," said Melissa Killian, Vice President of
Integrated Marketing at Lonely Planet. "TECNO’s technology makes that immersion 
easier, helping users stay present, observe more closely and capture meaningful 
moments as they happen. We are excited to partner on Shot On CAMON Contest 2026 
and look forward to seeing how photographers around the world bring their journeys
to life."

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Under the theme "Seeing is Believing," this year’s contest runs from May 15 to October
11, 2026, inviting smartphone photographers worldwide to capture real, beautiful
and unrepeatable moments using the TECNO CAMON 50 Series. In a year increasingly
shaped by AI, the theme is TECNO’s call to celebrate the authenticity of real life
through photography, honoring diverse skin tones, fleeting emotions, and real-world
observations. Even the contest’s AI category starts with a real photograph, encouraging
users to start from authentic observation and personal expression.

**Five Creative Categories That Celebrate New Ways of Seeing**

The five categories of Shot On CAMON Contest 2026 are designed to inspire different
ways of seeing, encouraging participants to capture real moments, emotions and perspectives
from everyday life and travel.

 ◦ **Faces****•****Unfiltered** – This category celebrates authentic portraits that
   reflect people as they really are, capturing diverse skin tones and individuality
   in a quiet close-up, a candid street portrait, or a moment shared between friends.
 ◦ **Night****•****Unveiled** – This category invites participants to capture the
   atmosphere, mystery and emotion that emerge after dark, from neon-lit streets
   and reflections after rain to still moonlit scenes and late-night city life.
 ◦ **Culture****•****Unscripted** – This category focuses on capturing the rhythm
   of a place as it naturally unfolds, whether through festivals, crafts, food moments
   or unplanned interactions between people.
 ◦ **Snapshot****•****Unspotted (Telephoto Special)** – Participants are invited
   to capture distant details that reveal something surprising, intimate or easily
   overlooked, from textures on far-off peaks to a fleeting expression within a 
   crowd.
 ◦ **AI****•****Unimagined (AI Gallery Special)** – First capture a real-world photo
   with a TECNO phone, then transform it into an artistic style using TECNO’s AI
   Gallery. Both the original photograph and the AI-styled image must be submitted
   together. This category is designed to explore how AI can extend creative expression
   while keeping real-world photography as the starting point.

"’Seeing is Believing’ is both a creative brief for our contestants and a reminder
that the most powerful images begin with real life," said Jack Guo, General Manager
of TECNO. "Through Shot On CAMON Contest 2026, we hope to inspire users around the
world to observe more closely, express themselves more freely and celebrate the 
beauty of authentic moments through photography."

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**Awards, Honors and How to Enter**

To recognize exceptional creativity, Shot On CAMON Contest 2026 will reward outstanding
work across its major award tiers with both cash prizes and exclusive travel prizes
sponsored by Lonely Planet. Selected winners will embark on a curated journey to
explore the wonders —  to experience is to believe, and only by witnessing can miracles
truly be seen.

As rewards for the competition, one outstanding photographer will be awarded the
TECNO Photography Master prize ($8,000). Additionally, there will be five winners
for the Gold Prize ($3,000), five winners for the Silver Prize ($2,000), and five
winners for the Bronze Prize ($1,000). Ten participants will also be selected as
a TECNO Friend and will receive a CAMON 50 Series Smartphone. As an exclusive bonus,
the TECNO Photography Master and the five Gold Prize winners will also be invited
to a bespoke trip to the Philippines.

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To enter, participants should post photos with a visible TECNO device watermark 
on Instagram using the hashtags #ShotOnCAMON2026 and #TECNOCAMON50Series, then submit
high-resolution versions via email at [shotoncamon@tecnomobile.com](https://www.thailand-business-news.com/pr-news/shotoncamon@tecnomobile.com)
or through the ShotOnCAMON Gallery on TECNO’s global official website. All entries
must be original content and duplicate submissions will be disqualified. Winning
works will be showcased in global media exhibitions, the TECNO annual photo book,
and across TECNO’s official platforms.

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For full contest rules and details, visit [shotoncamon.com](https://www.tecno-mobile.com/home/)
or follow @tecnomobile on Instagram.

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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