# TUI BLUE Han River Opens: A New Award-Winning Flagship for Hospitality Design in Asia

- Link: https://www.thailand-business-news.com/pr-news/tui-blue-han-river-opens-a-new-award-winning-flagship-for-hospitality-design-in-asia
- Published: 2026-09-08T08:07:00+07:00
- Author: PR Newswire

**Dewan Architects celebrates the opening of TUI BLUE Han River, a landmark collaboration
demonstrating how international hospitality expertise, strong operator alignment
and local understanding can create unique destinations with lasting value.**

DA NANG, Vietnam, Sept. 8, 2026 /PRNewswire/ — On 8 August 2026, TUI BLUE Han River
officially opened its doors in Da Nang, marking an important milestone for both 
the city’s hospitality landscape and [Dewan](https://dewan-architects.com/work/)‘
s growing portfolio across Southeast Asia.

[⌊Hotel Main Entrance⌉⌊Hotel Main Entrance⌉[
Hotel Main Entrance

Developed by Thaigroup and operated under the international TUI BLUE brand, the 
125-room hotel occupies a prominent position along the Han River, bringing together
accommodation, dining, wellness and business facilities within one contemporary 
hospitality destination.

For Dewan, the project represents much more than the completion of a hotel. As Lead
Designers for the hotel component, the practice worked to create a destination capable
of meeting the expectations of an international operator while establishing a distinctive
identity rooted in Da Nang thanks to Dewan’s 10 plus years presence in Vietnam and
with the support of its multicultural staff base.

The design draws inspiration from Da Nang and its surroundings, combining the cultural
heritage of the region with the modern energy of the city. The project also takes
full advantage of its unique setting, framing views towards the Han River and the
ocean beyond. Architecture and interiors were developed as one connected experience,
balancing a contemporary international language with references to local culture,
craftsmanship and hospitality. The result is a sophisticated, yet welcoming environment
designed to support the TUI BLUE guest experience.

[⌊The BAR⌉⌊The BAR⌉[
The BAR

[⌊The RESTAURANT⌉⌊The RESTAURANT⌉[
The RESTAURANT

"Working with Dewan, we’ve brought the TUI BLUE ‘Hotels designed for you’ philosophy
to life on the banks of the Han River. The design seamlessly integrates our core
brand pillars—authentic local experiences and modern wellness—with Da Nang’s vibrant
energy. Dewan’s architecture captures the river’s fluid grace, while the stylish,
functional spaces provide the perfect backdrop for our tailored guest experiences.
It’s a sophisticated, contemporary sanctuary that feels truly rooted in its environment,"**
Axel de Boynes, Pre-opening Manager / General Manager, TUI BLUE Han River**.

**Designing with the Operator in Mind**

For hospitality developments, successful design is not defined by aesthetics alone.
The architecture and interiors must support a brand, an operational model, and ultimately
the experience guests will remember.

[⌊Corner Suite Han River Room⌉⌊Corner Suite Han River Room⌉[
Corner Suite Han River
Room

This understanding shaped Dewan’s approach throughout the project. From the overall
expression to the guest rooms, public spaces, wellness facilities and rooftop experiences,
the design was developed to create a coherent experience aligned with the TUI BLUE
brand.

_"TUI BLUE Han River demonstrates the value of combining international hospitality
experience with a genuine sense of place"_ says **Mohammed Adib, Chief Design Officer
at Dewan**. _"We have worked on hospitality developments across different markets
and understand the level of design, coordination and brand knowledge required to
deliver at an international standard, whilst optimizing the efficiency of the design
to minimize wasted space and time for operations. At the same time, our experience
in Southeast Asia allows us to bring an understanding of the market and the character
of each location. The strongest projects are those where these perspectives come
together to create something distinctive."_

This balance between global expertise and local understanding is central to Dewan’s
approach in Southeast Asia. With more than four decades of international experience
and an established presence in Vietnam, Dewan operates as an integrated practice,
bringing together design leadership, hospitality knowledge, technical capability
and on-the-ground insight.

[⌊Outdoor Swimming Pool⌉⌊Outdoor Swimming Pool⌉[
Outdoor Swimming Pool

**Recognition for a Distinctive Hospitality Vision**

The success of TUI BLUE Han River has already received recognition beyond the project
itself. At the 2026 Asia Architecture Design Awards, the hotel received **Asia’s
Best Hospitality Interior Design** and **Asia’s Finest Boutique Hotel**. The project
was also recognized with a Gold Award at the 2026 VMARK Vietnam Design Awards.

Not only was the project recognized, but Dewan was also named **Asia’s Best Firm
in Architecture Design **and **Asia’s Best Firm in Hospitality Architecture Design**.
Together, these awards provide strong external recognition for both the project 
and the wider capabilities of Dewan. This reflects the strength of the collaboration
between developer, operator and design team, and reinforce Dewan’s growing position
as a trusted partner for ambitious hospitality developments across the region.

As TUI BLUE Han River begins its next chapter as a fully operational hotel, it stands
as an important example of Dewan’s growing presence in Southeast Asia and its ability
to deliver ambitious hospitality projects from concept through to a successful opening.

For developers and operators, this is where Dewan brings real value: creating more
than visually compelling buildings, but destinations designed to perform, connect
with their market and deliver memorable experiences over the long term.

For high-resolution photos, please download the media kit [here](https://we.tl/t-kfs7P67djMd9nJpo).

 

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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**Read the original article :** [TUI BLUE Han River Opens: A New Award-Winning Flagship for Hospitality Design in Asia ](http://www.prnasia.com/story/archive/5041783_AE41783_0?rand=184833)
