# Veldo Launches Mac App That Combines App Store Rank, Apple Ads Spend and Revenue Data for iOS Developers

- Link: https://www.thailand-business-news.com/pr-news/veldo-launches-mac-app-that-combines-app-store-rank-apple-ads-spend-and-revenue-data-for-ios-developers
- Published: 2026-09-20T21:56:00+07:00
- Author: MarketersMEDIA Newswire

Utrecht, Netherlands, September 20, 2026 /MarketersMEDIA/ — [Veldo](https://veldo.app/),
a native macOS application for independent iOS developers, is now publicly available.
The software consolidates organic App Store keyword rankings, Apple Search Ads expenditure,
and RevenueCat subscription revenue into a single interface, then provides recommendations
for each tracked keyword.

![](https://storage.googleapis.com/mmstudio-images/gallery/qrG8wAuE76X8cSMhaQfD7ZAzcbt1/
1789897897635.png)

The application addresses a workflow challenge faced by developers who manage paid
search campaigns: determining which keywords justify advertising spend when data
is scattered across App Store Connect, Apple Ads dashboards, and revenue analytics
platforms. Veldo presents rank position, advertising cost, and attributed revenue
on the same row, then assigns one of four verdicts to each keyword – double down,
bid opportunity, cannibalizing, or money pit – with supporting data visible beneath
each recommendation.

“Rank without spend is a vanity chart. Spend without revenue is a money pit. I built
Veldo because I was tired of hopping between App Store Connect, Apple Ads, and RevenueCat
to answer one question: which keywords actually deserve the budget,” said Willem
van Zoeren, founder of Veldo.

The software operates as a local-first application, storing acquisition data on 
the user’s Mac rather than transmitting it to a remote server. Veldo supports unlimited
applications and keywords across more than 60 App Store storefronts. RevenueCat 
integration is optional; developers can use the application with App Store Connect
and Apple Ads data alone.

The verdict system flags four scenarios. “Double down” identifies keywords with 
positive return on ad spend and improving organic rank. “Bid opportunity” highlights
terms with strong search demand but weak organic visibility and no active exact-
match campaign. “Cannibalizing” marks keywords where the developer already ranks
highly organically, suggesting paid ads may be purchasing installs that would have
occurred without advertising. “Money pit” designates keywords that consume budget
without generating attributed revenue.

Veldo also includes tools for editing App Store metadata, checking character limits
and keyword coverage, and publishing changes directly to App Store Connect. The 
application is available as a standard Mac app, menu bar utility, and command-line
interface. A Model Context Protocol server allows integration with development tools.

About Veldo

Veldo is a macOS application that combines App Store keyword rankings, Apple Search
Ads spend, and RevenueCat revenue data for iOS developers. The software provides
keyword-level recommendations to guide advertising budget decisions. More details
and guides are available at [veldo.app/guides](https://veldo.app/guides/).

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Name: Robin StaudingerEmail: [Send Email](https://send.releasecontact.com/89203831)
Organization: PressDropWebsite: [https://pressdrop.io/?utm_source=media](https://pressdrop.io/?utm_source=media)

Release ID: 89203831

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**Source** : [Veldo Launches Mac App That Combines App Store Rank, Apple Ads Spend and Revenue Data for iOS Developers](https://news.marketersmedia.com/veldo-launches-mac-app-that-combines-app-store-rank-apple-ads-spend-and-revenue-data-for-ios-developers/89203831?rand=206000)

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