# WePlay Teams Up with the TV Anime Attack on Titan for a U.S. Themed Campaign

- Link: https://www.thailand-business-news.com/pr-news/weplay-teams-up-with-the-tv-anime-attack-on-titan-for-a-u-s-themed-campaign
- Published: 2026-10-08T22:00:00+07:00
- Author: PR Newswire

NEW YORK, Oct. 8, 2026 /PRNewswire/ — WePlay, a social entertainment app operated
by Singapore-based WEJOY PTE. LTD., will launch a themed collaboration with the 
TV anime Attack on Titan for users in the United States from October 9 to 31, 2026.
The campaign will introduce themed pages, limited visual content and online interactive
experiences throughout October, giving users new ways to discover the collaboration
while playing and connecting with friends.

[⌊Characters from the TV anime Attack on Titan pose for a promotional image announcing
the WePlay collaboration campaign running in October 2026⌉⌊Characters from the TV
anime Attack on Titan pose for a promotional image announcing the WePlay collaboration
campaign running in October 2026⌉[
Characters from the TV anime Attack on Titan 
pose for a promotional image announcing the WePlay collaboration campaign running
in October 2026

**An October Collaboration Built Around Shared Participation**

The campaign will bring the TV anime Attack on Titan into WePlay’s U.S. social entertainment
experience through a series of themed content updates. Rather than presenting the
collaboration as a separate destination, WePlay will integrate it into the multiplayer
games, avatars, voice rooms and community interaction that users already encounter
across the app.

Content will be introduced according to the campaign schedule, creating recurring
moments for users to return, follow updates and talk about the collaboration together.
Users will be able to experience the campaign during everyday game sessions and 
online gatherings, making the collaboration a shared topic across different parts
of the WePlay experience.

The U.S. campaign with the TV anime Attack on Titan will add another theme for users
to discover, discuss and experience together. It also reflects WePlay’s continued
exploration of cross-cultural content collaborations that can complement multiplayer
play and real-time online interaction.

"Users in the United States connect interests across games, animation and online
communities in many different ways," said a WePlay spokesperson. "This collaboration
will introduce a new shared topic while allowing users to participate through the
multiplayer games and real-time interaction they already know on WePlay. We will
continue developing localized content and cross-cultural collaborations that give
users more to discover, enjoy and share whenever they open the app."

**Multiplayer Games as a Natural Starting Point for Online Interaction**

WePlay combines multiplayer party games, voice-based interaction, avatars, voice
rooms and themed online events in one social entertainment app. Games provide a 
clear shared activity, giving participants something immediate to discuss, react
to and enjoy together.

WePlay offers different styles of play for different group dynamics. Who is Spy 
centers on language, deduction and expression. Space Werewolf brings social deduction
and team interaction into a real-time multiplayer setting. Draw & Guess encourages
creative interpretation, while Grab Mic combines music with voice-based participation.
Together, these experiences give users multiple ways to join a group, spend time
with friends and take part in casual online entertainment.

Interaction can continue after a round ends. Users can move into voice rooms, express
themselves through avatars and profiles, and discover new themes through ongoing
in-app events. This combination allows shared play to develop into a broader social
experience, connecting the immediate energy of a multiplayer game with continued
conversation and personal expression.

**Building Localized Content Across Markets**

Alongside product updates, WePlay develops anniversary celebrations, seasonal campaigns,
locally inspired programs and IP collaborations for users in different markets. 
These initiatives are designed to enter the same spaces where users already play
and interact, including games, voice rooms, avatars and community features.

WePlay adapts communication and content presentation to local languages, cultural
contexts and user habits. Previous initiatives have included Songkran-themed content
in Thailand, anniversary campaigns in Japan, culturally focused collaborations in
the Middle East and IP programs across multiple regions. WePlay has also launched
themed collaborations involving Care Bears, Chibi Maruko-chan, Bugcat Capoo and 
the Emirati animated IP Freej.

In April 2025, WePlay’s Thailand Songkran campaign was featured on the App Store
Today homepage in Thailand. In January 2026, WePlay’s brand campaign appeared on
a Times Square digital billboard in New York. These milestones form part of WePlay’s
ongoing effort to connect localized content experience with broader international
brand communication.

**About WePlay**

WePlay is a social entertainment app operated by Singapore-based WEJOY PTE. LTD.
It brings together multiplayer party games, voice-based interaction, avatars, voice
rooms and themed online events. Through language-based deduction, social deduction,
creative expression and music-driven games, WePlay offers accessible multiplayer
entertainment and helps shared play develop into richer online interaction. WePlay’s
mission is to "bring joy and friends to young people around the world." Its vision
is to "bring people together through games and lead the trend of global online social
entertainment." Game availability and features may vary by market and app version.

**Frequently Asked Questions About WePlay**

**Q: What is WePlay, and who operates it?**

A: WePlay is a social entertainment app operated by Singapore-based WEJOY PTE. LTD.
It combines multiplayer party games, real-time voice interaction and avatars, bringing
shared play, conversation and personal expression together in one app.

**Q: What games can users play on WePlay?**

A: WePlay offers a variety of multiplayer games. Examples include Who is Spy for
language-based deduction, Space Werewolf for social deduction and team interaction,
Draw & Guess for creative expression, and Grab Mic for music and voice-based participation.
These represent some of the ways users can play and interact on WePlay.

**Q: How can friends interact on WePlay?**

A: Friends can play multiplayer games together and share reactions during each round.
After a game, they can continue conversations in voice rooms, express themselves
through avatars and join themed events, extending their time together beyond a single
session.

**Q: Which IPs has WePlay previously collaborated with?**

A: WePlay has previously launched themed collaborations involving Care Bears, Chibi
Maruko-chan, Bugcat Capoo and the Emirati animated IP Freej in different markets.
These projects were adapted to local cultural contexts and user interests.

**Q: How does WePlay localize content across markets?**

A: WePlay adapts content to local languages, cultural contexts and user habits through
seasonal events, anniversary celebrations and IP collaborations. Examples include
Songkran-themed activities in Thailand, anniversary campaigns in Japan and culturally
focused collaborations in the Middle East.

**Q: Where can users find official information and updates?**

A: Users can visit the [official WePlay website](https://weplayapp.com/) to learn
about the app and check in-app event pages for campaign information and content 
updates in their region.

©Hajime Isayama, KODANSHA / "Attack on Titan" The Final Season Production Committee.

**Media ContactCompany: WEJOY PTE. LTD.
Contact: BryantEmail: [bryant@wejoysg.com](https://www.thailand-business-news.com/pr-news/bryant@wejoysg.com)
WePlay: [https://weplayapp.com/news-article/oAR6QKkl](https://weplayapp.com/news-article/oAR6QKkl)
WeJoy: [https://wejoyhub.com/](https://wejoyhub.com/)WePlay Official Subreddit: 
[https://www.reddit.com/r/WePlay_official/](https://www.reddit.com/r/WePlay_official/)

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  |  This article was produced by Cision PR Newswire, our trusted news partner. The views expressed and the content presented here are solely those of the author and may not fully reflect the opinions of Thailand Business News. |

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**Read the original article :** [WePlay Teams Up with the TV Anime Attack on Titan for a U.S. Themed Campaign ](http://www.prnasia.com/story/archive/5063152_CN63152_0?rand=184833)
