# TAT and Jeollanam-do jointly promote Songkran and Jeongnamjin Jangheung Water Festivals

- Link: https://www.thailand-business-news.com/press-release/147598-tat-and-jeollanam-do-jointly-promote-songkran-and-jeongnamjin-jangheung-water-festivals
- Published: 2024-06-23T16:59:50+07:00
- Author: Tourism Authority of Thailand

**The Tourism Authority of Thailand and Jeollanam-do signed an MOU to promote Thailand’s
Songkran Festival and Jeollanam-do’s Jeongnamjin Jangheung Water Festival, enhancing
tourism and cultural exchange.**

## Thailand and Jeollanam-do Sign MOU

Bangkok, 20 June 2024 – The Tourism Authority of Thailand (TAT) and Jeollanam-do
have signed an MOU to promote Thailand’s Songkran Festival and Jeollanam-do’s Jeongnamjin
Jangheung Water Festival globally. The signing ceremony on 17 June 2024 in Seoul,
South Korea, was attended by significant figures, including TAT Governor Ms. Thapanee
Kiatphaibool and Jeollanam-do Governor Mr. Kim Young-rok.

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## Promoting Bilateral Tourism

Ms. Thapanee emphasized the collaboration aims to enhance mutual tourism by leveraging
cultural festivals centered on water. This partnership aligns with existing agreements
TAT has with Boryeong City and the Korea Association of Travel Agents (KETA) to 
boost travel between Thailand and South Korea. Both nations are also commemorating
the “2023-2024 Korea-Thailand Mutual Visit Year,” marking 65 years of diplomatic
relations.

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## Cultural Highlights at the Contest

During the Jeollanam-do International Tourism Culture Contest on 17-18 June 2024
in Seoul, TAT showcased Thailand through five key activities, attracting over 10,000
visitors. The Thailand booth featured Songkran cultural performances and DIY workshops
such as umbrella painting and crafting Lanna hanging flags, reflecting the rich 
cultural exchange facilitated by the new MOU.

**Source** : [TAT and Jeollanam-do jointly promote Songkran and Jeongnamjin Jangheung Water Festivals](https://www.tatnews.org/2024/06/tat-and-jeollanam-do-jointly-promote-songkran-and-jeongnamjin-jangheung-water-festivals/?utm_source=rss&utm_medium=rss&utm_campaign=tat-and-jeollanam-do-jointly-promote-songkran-and-jeongnamjin-jangheung-water-festivals&rand=55352)