On the occasion of stepping into its 50th anniversary, the Stock Exchange of Thailand has collaborated with Kasikornbank to support distribution channels for products of social enterprises (SEs) via K+ market on K PLUS.
Key takeaways
- Since 2017, the Stock Exchange of Thailand (SET) has supported social entrepreneurs to address social issues and reduce inequality.
- SET and Kasikornbank have partnered to provide social entrepreneurs with distribution channels through the K+ Market on K PLUS.
- Kasikornbank customers can now support social entrepreneurs by purchasing their products on K+ Market, contributing to social causes through their purchases.
Mr. Rongrak Panaphawuttikul, Deputy Managing Director, Head of Legal and Social Activity Management, SET, revealed that SET recognizes the importance of social entrepreneurs (SEs) as an important mechanism in driving solutions to social problems and reducing inequality in the country. Therefore, SET has strengthened social entrepreneurs.
Since 2017, SET has worked with the public and private sectors to develop and promote the social entrepreneur ecosystem in many aspects, such as providing knowledge and skills in business operations, supporting business matching by connecting work with various organizations, etc. However, in the past, it was found that social entrepreneurs still lack support in distribution channels and promoting products on online trading platforms to make them more well-known.
This is the origin of the collaboration between SET and Kasikornbank to pilot 7 social entrepreneurs under the SET Social Impact network to have distribution channels for products via K+ Market on K PLUS, which will help reach a wider range of customers, increase awareness and business opportunities for social entrepreneurs to grow strongly and sustainably.
At the same time, customers of the bank will also be able to participate in creating social results by purchasing products from social entrepreneurs.
Ms. Sarinya Piyawongsomboon, Senior Executive Vice President, Kasikornbank, said that Kasikornbank, as a cog in driving the economic and business systems, We are very pleased to collaborate with the Stock Exchange of Thailand to support social entrepreneurs in the SET Social Impact network by using the potential of the bank’s digital platform to increase sales and sales space for shop owners on K+ market in K PLUS, as well as facilitate buyers to purchase products or services conveniently.
The bank has continuously developed K+ market on K PLUS to be a center for quality and licensed products or services from manufacturers, distributors, and brand owners. The bank is ready to support social entrepreneurs who are interested in expanding online sales channels.
They can use the potential of K+ market as an opportunity to reach customers with purchasing power and increase online sales channels. At the same time, the bank can meet the lifestyles of online shopping through customers who want quality products and get value for their money. The bank has continuously organized sales promotions on K+ market.
In addition, customers can choose to pay for products or services in cash or redeem K Points. For Kasikornbank customers, they can purchase products via K Points or pay in cash at K+ market on K PLUS from today onwards by typing in the search box “SET Social Impact.”
