Thailand seeks to enhance farmer incomes through a 45 billion baht rice initiative, revamped strategies for tapioca and maize, and a 764 million baht fruit development program. Additionally, the country is tightening regulations to combat illegal e-commerce activities.
Key Takeways
- Thailand prioritizes boosting farmer income and regulating foreign e-commerce sellers. Measures include stabilizing rice prices with a 45-billion-baht package and a five-year strategy to improve tapioca production and maize farmer support.
E-commerce regulation involves inspections, removal of illegal listings (15,000 removed of 16,000 illegal of 46,000 inspected), VAT collection from imports (over 2 billion Baht collected), and legal action against violators (62,000+ cases). New verification and safety rules are coming in 2025.
ADVERTISEMENTThe “Market-Led, Innovation-Driven, Income-Enhanced” program invests 764 million baht in 2025 to support fruit and plantation crops, focusing on exports, production, and farmer protection through 25 projects. The government aims for stable incomes and fair trade.
Deputy Commerce Minister Suchart Chomklin outlined the government’s dual focus: boosting farmer incomes and regulating foreign e-commerce sellers. Inspections from September 2024 to June 2025 uncovered 16,000 illegal listings out of 46,000 reviewed, resulting in 15,000 removals and over 2 billion baht in VAT collection from low-value imports. New regulations, effective December 31, 2025, will mandate platform verification of sellers and product standards.
Agriculture support includes a 45-billion-baht initiative for rice price stabilization and a five-year strategy for tapioca improvements. Maize farmers receive storage, credit, and marketing assistance. A 764-million-baht program titled “Market-Led, Innovation-Driven, Income-Enhanced” supports fruit and plantation crops in 2025, featuring 25 projects focusing on longan, mangosteen, durian, and oil palm. These efforts aim to stabilize farmer incomes, promote fair trade, and protect consumers in the digital economy.
