# Everyworld aims to disrupt the global advertising industry with new Web3 ad network

- Link: https://www.thailand-business-news.com/thailand-prnews/everyworld-aims-to-disrupt-the-global-advertising-industry-with-new-web3-ad-network
- Published: 2024-04-01T16:49:02+07:00
- Author: SiamNews PR

Everyworld announced the launch of its Web3 rewarded ads platform, which offers 
users the opportunity to earn rewards for actions they’re already doing every day—
engaging with advertising.

It is the first watch-to-earn platform on Discord that is focused on video games
and aims to become the global advertising alternative to television and social media.

Everyworld was developed by the Everyrealm team and is backed by A16Z Crypto, Hashed,
Coinbase Ventures, Animoca Brands and Dragonfly. Due to its strategic positioning
at the intersection of advertising, Web3 and gaming, Everyworld has also solidified
partnerships with prominent games such as Shrapnel, Big Time, Star Atlas, Planet
Mojo, The Sandbox and High Street, among others, who are already advertising in 
the Everyworld network.

“The rewarded ads industry is one of the fastest growing verticals in marketing 
and has been growing at a rate of 200% per year over the past several years. And
while people spend the majority of their lives online, there is no virtual world
without a physical one,” said Janine Yorio, team lead of Everyworld.

This forms the basis of Everyworld’s model, and underscores the importance of the
dual-incentive mechanism that powers the platform. This model marries charitable
giving with personal gain, with both aspects working in harmony to ensure that players
are not only driven by self-interest, but are also aligned with the community’s 
broader goal of supporting the planet. 

> “Everyworld’s vision is to build the world’s first decentralised ad network designed
> to benefit users and the planet equally”
> Janine Yorio, team lead of Everyworld

When a player in Everyworld wins, so does the planet — with payouts made in equal
size to the individual and a top-tier environmental conservation organisation. To
date, the firm has made two contributions to The Ocean Cleanup, a global non-profit
foundation dedicated to removing floating plastic from the oceans.

In just over two weeks, more than 80,000 players from over 20 countries have joined
Everyworld. Over 500,000,000 points have been earned, with more than 3,000 videos
watched per minute. Currently players contribute their points to regular drawings,
resulting in a winner of one massive point jackpot, but in the future, these drawings
will be paid out in $EVERY, the native token of Everyworld. 

Everyworld has elements of a television network, a game show, an online marketplace
and even TikTok, but it’s also something entirely different. And it has a threefold
purpose: benefitting its users, challenging ad network incumbents and actively contributing
to the planet’s well-being.  It’s a triple win for the users, the planet and advertisers,
as advertisers will in turn benefit from increased user engagement and improved 
conversions.