Marketing
TikTok Ban Propels China’s Beauty Brands to Captivate Western Audiences
Faced with a potential TikTok ban in the US, millions of users migrated to Xiaohongshu, discovering Chinese cosmetics and other...
Government Enhances Soft Power Through Creative Industry Initiative
Thailand's government has introduced various initiatives to strengthen its soft power by fostering and promoting creative industries.
Thailand’s car production fell 13.62% in February, marking 19 straight months of decline
Car production in Thailand dropped by 13.62% in February from a year earlier, marking the 19th consecutive month of decline,...
PRD Embraces the Digital Era Through Innovative Media Strategy
The Public Relations Department is updating its communication strategy to align with changing digital media trends, focusing on recent developments...
The Rising Deathcare Industry in Asia: Trends, Growth, and Transformation
Asia's deathcare industry is undergoing notable growth, driven by a combination of factors including aging populations, rising disposable incomes, urbanization,...
Thailand leaps to 39th in 2025 global soft power index
Thailand ranks 39th globally in the Brand Finance Global Soft Power Index 2025, excelling in friendliness, culture, and climate efforts,...
Thai Prime Minister Commits to Backing Exhibition Industry
The Prime Minister has reaffirmed the government’s commitment to enhancing the exhibition industry, aiming to attract more investment and stimulate...
Commerce Ministry plans to elevate Thailand’s soft power promotion to create 20 million jobs
Ministry aims to promote 11 soft power sectors, creating jobs and income, with overseas trade exhibitions for showcase.
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