# “Ignite Thailand” vision pushes for greater development of 55 second-tier tourist provinces

- Link: https://www.thailand-business-news.com/tourism/146238-ignite-thailand-vision-pushes-for-greater-development-of-55-second-tier-tourist-provinces
- Published: 2024-06-14T12:35:02+07:00
- Author: Tourism Authority of Thailand

**PM Srettha Thavisin is calling for the development of infrastructure and tourism
in 55 second-tier Thai provinces to stimulate the economy, in line with the “Ignite
Thailand” vision. Emphasis is placed on cooperation from both the public and private
sectors.**

## Prime Minister’s Call for Enhanced Tourism Development

On 13 June 2024, Thailand’s Prime Minister, H.E. Mr. Srettha Thavisin, urged governors
of 55 second-tier tourist provinces and Thai tourism authorities to enhance infrastructure
and tourism offerings. This initiative aligns with the government’s “Ignite Thailand”
vision, aiming to position Thailand as a prominent Tourism Hub. The strategic meeting
included provincial governors, Tourism Authority of Thailand (TAT) executives, and
various private sector representatives.

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## Strategic Initiatives for Boosting Tourism

Prime Minister Srettha outlined strategies to elevate the Thai economy by promoting
travel linkage between established and second-tier tourist destinations. This approach
intends to distribute tourism benefits nationwide. Key government officials like
Deputy Prime Minister Anutin Charnvirakul and Transport Minister Suriya Juangroongruangkit
joined the discussion, highlighting the importance of developing attractions, accommodation,
local identity, and culinary experiences in these provinces.

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## Cooperation and Sustainability Emphasized

PM Srettha emphasized public-private cooperation to enhance the 55 provinces, focusing
on transport infrastructure, new attractions, local business support, and tourism
workforce training. The government also plans to improve safety standards, promote
responsible tourism, and utilise digital media for publicity. Additionally, some
provinces will be nominated for UNESCO World Heritage status to further boost their
appeal. The identified regions include provinces from the North, Northeast, Central
Region, East, and South.

**Source** : [“Ignite Thailand” vision pushes for greater development of 55 second-tier tourist provinces](https://www.tatnews.org/2024/06/ignite-thailand-vision-pushes-for-greater-development-of-55-second-tier-tourist-provinces/?utm_source=rss&utm_medium=rss&utm_campaign=ignite-thailand-vision-pushes-for-greater-development-of-55-second-tier-tourist-provinces&rand=55352)