# Thailand Unveils ‘Green Tourism Collections’ to Meet EU Standards

- Link: https://www.thailand-business-news.com/tourism/236860-thailand-unveils-green-tourism-collections-to-meet-eu-standards
- Published: 2025-08-03T10:09:08+07:00
- Author: Tourism Authority of Thailand

**The Tourism Authority of Thailand launched the Thailand Green Tourism Collections,
featuring 20 sustainable routes in 10 Green Cities, advancing sustainability goals
and aligning with EU regulations.**

## Thailand Green Tourism Initiative

On July 29, 2025, the Tourism Authority of Thailand (TAT) unveiled the Thailand 
Green Tourism Collections. This initiative includes 20 sustainable travel routes
across 10 Green Cities, highlighting Thailand’s commitment to the 2030 Sustainable
Tourism Goals. Developed with EU partners, it aims to comply with European sustainability
standards, positioning Thai operators for success in a competitive global market.

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## Empowering Thai Businesses

The Collections were created to respond to the EU market’s shifts, promoting certified,
sustainable tourism operators. Emphasizing low-impact tourism, the 10 Green Cities
include Chiang Mai, Bangkok, and Krabi. The initiative empowers local engagement
through the Green Mayor program, embedding sustainability into municipal planning
and community participation.

## Global Outreach and Future Goals

The launch event at Phumjai Garden in Bangkok featured discussions and experiential
routes. TAT plans international promotional activities, targeting EU and US audiences
through online presentations and collaborations with key opinion leaders. The initiative
will be showcased at WTM London 2025, as Thailand aims to lead in sustainable tourism
on a global scale.

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**Source** : [Thailand Launches ‘Green Tourism Collections’to Align with EU Standards and Drive National Sustainability Agenda](https://www.tatnews.org/2025/07/thailand-launches-green-tourism-collectionsto-align-with-eu-standards-and-drive-national-sustainability-agenda/?utm_source=rss&utm_medium=rss&utm_campaign=thailand-launches-green-tourism-collectionsto-align-with-eu-standards-and-drive-national-sustainability-agenda&rand=55352)