Connect with us

Tourism

Competition drives down hotels’ earnings

About 10.5 million foreign tourists visited the Kingdom during the first half of this year, up 7.6 per cent year on year, led by 1.1 million Chinese nationals

Published

on

Bangkok Novotel

About 10.5 million foreign tourists visited the Kingdom during the first half of this year, up 7.6 per cent year on year, led by 1.1 million Chinese nationals, according to the Tourism Authority of Thailand. The agency plans to boost its forecast for full-year 2012 to 20.5 million arrivals generating revenue of Bt846 billion for the Thai economy.

Even while facing risks from the worsening financial crises in Europe and political uncertainty at home, amid other negative factors, the statistics look impressive, and this should mean handsome profits for the hotel industry, which generates 30 per cent of Thailand’s tourism revenue. However, because of the large supply of rooms, hotels cannot raise room rates, and compared with hotels in neighbouring countries, Thailand’s are operating with the lowest average rates.

Bangkok Novotel

About 10.5 million foreign tourists visited the Kingdom during the first half of this year, up 7.6 per cent year on year, led by 1.1 million Chinese nationals

According to data from the Pacific Asia Travel Association (PATA), Thailand was the most outstanding destination in Southeast Asia in the first half.

Of 36.79 million visitors to the region, Thailand attracted 10 million, even as the global financial crisis made long-haul travel from Europe and North America less attractive. In the period, Singapore drew 5.92 million tourists, Malaysia 9.43 million and Vietnam 3.36 million.

via Competition drives down hotels’ earnings – The Nation.

Click to comment

Leave a Reply

Tourism

TAT expects 850 billion baht ($25.7 bln) in tourism revenue after successful reopening

The Tourism Authority of Thailand (TAT) has set this year’s revenue target at 850 billion baht, 300 billion of which will come from 3 million international visitors and the remaining 550 billion from the domestic market.

Published

on

Ko Samed deserted pier

BANGKOK (NNT) – Following the launch of the Phuket Sandbox tourism scheme on July 1st this year, many foreign tourists moved by the warm hospitality of the people of Phuket, are looking forward to visiting other provinces, such as Chiang Mai and Bangkok.

(more…)
Continue Reading

Tourism

‘SHA Plus’ certificate awarded to more tourism businesses in Phuket

The Amazing Thailand SHA certification is an important safety net in Thailand during the ongoing COVID-19 pandemic, providing peace-of-mind to everyone as it covers mixed used establishments that cater to all walks of life.

Published

on

‘SHA Plus’ certificate awarded to more tourism businesses in Phuket

The Tourism Authority of Thailand (TAT) today presented the Amazing Thailand Safety and Health Administration (SHA) Plus Certificate to more tourism businesses in Phuket, following the first ‘SHA Plus’ certificate presentation held in Phuket on 12 June, 2021.

(more…)
Continue Reading