# Commerce Ministry Launches Cost-of-Living Relief Starting April 1

- Link: https://www.thailand-business-news.com/video/297868-commerce-ministry-launches-cost-of-living-relief-starting-april-1
- Published: 2026-04-01T06:37:00+07:00
- Author: Thai Video News

**The Ministry of Commerce is intensifying efforts to reduce the cost of living 
with new relief measures. These initiatives will be implemented nationwide, aiming
to alleviate financial burdens for citizens. The focus is on making essential goods
and services more affordable, thereby improving economic stability and enhancing
quality of life across the country.**

Starting **April 1, 2026**, the Thai Ministry of Commerce is rolling out national
relief measures to stabilize the cost of living amidst energy price fluctuations.
Led by Minister **Suphajee Suthumpun**, these initiatives focus on protecting consumer
purchasing power and supporting the agricultural sector.

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This initiative is a response to rising costs affecting everyday essentials, ensuring
citizens can maintain their standard of living amidst economic challenges.

## Consumer Support Measures

The Ministry has tightened price controls and launched large-scale discount campaigns:

 * **“Thais Help Thais” Campaign**: Offers discounts of **25% to 50%** on over 1,000
   essential products from alternative brands. These are available through major
   retail partners like Makro, Lotus’s, Tops, and Go Wholesale.
 * **“Blue Flag” Project Expansion**: The program is expanding to over **500 locations**
   nationwide. Mobile units will reach remote areas to provide discounted consumer
   goods through August 2026.
 * **Support for Local Eateries**: The Ministry is providing raw materials (rice,
   oil, eggs, sugar) at cost price to “Khao Kaeng” (curry rice) vendors and small
   restaurants to keep meal prices affordable.
 * **Strict Price Monitoring**: The list of controlled products has increased to**
   71 items**, with 21 now requiring prior approval for any price hikes. Violators
   face fines up to 140,000 baht and 7 years in prison.

## Agricultural Relief

To lower production costs, the **“Green Flag Plus”** program has been launched:

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 * **Fertilizer Subsidies**: Eligible farmers can receive up to **1,400 baht in 
   discounts** via coupons for chemical and organic fertilizers.
 * **Direct Factory Access**: In collaboration with 26 manufacturers, 10 million
   bags of fertilizer are being made available at factory-exit prices.
 * **Logistics Support**: The Ministry is working with Foreign Affairs to expedite
   shipments of raw materials (fertilizers and petrochemicals) currently delayed
   in the Strait of Hormuz.

Citizens can report unfair trade practices or unjustified price hikes to the Department
of Internal Trade hotline at **1569** or via the Line account **@mr.DIT**.

These measures include** subsidies on essential goods such as food staples and fuel,
targeting low to middle-income earners who are most impacted by inflation**. By 
reducing the financial burden on these necessities, the government seeks to stabilize
household budgets and stimulate economic resilience across communities.

Additionally, the ministry is launching financial literacy programs to educate consumers
on practical budgeting and spending strategies. By empowering individuals with knowledge,
the government hopes to foster sustainable financial habits, further contributing
to the nation’s economic well-being.

[source](https://www.youtube.com/watch?v=YhQcarjgNpE)