Thailand’s e-commerce market value is expected to surge to 13 billion USD by 2025 from 3 billion USD in 2018 on the back of strong global demand for Thai products.

The Bangkok Post cited Ebay’s General Manager for Hong Kong, Taiwan and Southeast Asia border trade Jenny Hui as saying that Thai products are in global demand, including jewelries and watches, health and beauty products, auto parts, home and garden, and collectibles.

Southeast Asia will account for 20 percent of worldwide e-commerce by 2022. Moreover, Asia-Pacific is expected to become the largest cross-border trade region for both imports and exports.

She said the value of e-commerce market in Southeast Asia will grow to 103 billion USD by 2025, mostly thanks to increased flow of information, logistics and capital across borders. (VNA)

The Department of Business Development has now brought in global e-Commerce experts to help coach Thai businesses on digital marketing.

Meanwhile the government has been pushing for continuous development of the sector, especially SMEs, to fully adapt to digital marketing and provide products and services which meet customers’ needs, shortening and simplifying delivery and transactions, and offer more options to customers.

The DBD has held a mobile e-Commerce fair at IMPACT Exhibition Center, Nonthaburi, to help community enterprises and SMEs gain more knowledge of online marketing, with global e-commerce experts from companies such as Alibaba, eBay, Lazada, and Shopee, providing knowledge for Thai businesses, such as online shop formats, product photography, product description writing, and providing consultations on logistics cost cutting, while minimizing delivery time.

The Mobile e-Commerce Fair will be held four more times across Thailand throughout July-September 2019, specifically in Chiang Mai, Prachuap Khiri Khan, Khon Kaen, and Songkhla. For more information, please visit www.dbd.go.th, or the kongdeetourthai page on Facebook. (TNN)

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