The recent restrictive measures from the Bank of Thailand (BOT) have continued to cast a shadow over Bangkok’s condominium market since the beginning of this year.
Condominium sales have dropped, putting pressure on developer’s financial targets. Some developers have sought to diversify their risk in pure residential development projects for sale by seeking to develop alternative sources of revenue from recurring income properties.
Growing concerns about excessive residential mortgage lending by commercial banks prompted the BOT to reduce loan-to-value ratios (LTV ratios) for second and subsequent home mortgages starting from 1st April 2019. CBRE believes the new measures have significantly reduced the number of speculative buyers and buy-to-rent investors of residential condominium units.
A slowdown in the condominium market has encouraged major residential developers to consider diversifying their portfolios into other property sectors such as office, hotel, and serviced apartments.
Most of these companies are listed on the Stock Exchange of Thailand and their financial performance is regularly accessed. With stable recurring income, they are better able to offset the volatility in revenues from the residential-for-sale market as well as sustain revenue and profit growth.
“We have seen an increase in both the number of landowners willing to lease land for the long term and the number of developers who are looking to develop leasehold land projects,”Ms. Kulwadee Sawangsri, Executive Director and Head of Capital Markets – Investment & Land, CBRE Thailand.
“Over the last 4 years, CBRE has completed nine long lease land transactions worth more than THB 10 billion. With the forthcoming changes in the new Land and Building Tax whereby landowners will have to pay significant tax on vacant land, we expect that more high-quality land will become available for long term rent,” Ms. Kulwadee added.
Ananda Development and Origin Property have both shown strong interest in the hospitality sector after Thailand welcomed a record-breaking 38.27 million tourist arrivals in 2018, an increase of 7.5% Y-o-Y. Both companies have announced plans to develop several hotels and serviced apartments in Bangkok and the Eastern Economic Corridor.
Ananda Development has partnered with Ascott Limited to develop five serviced apartments valued at THB 12 billion, four of which will be located in Bangkok and one in Pattaya. The company has also purchased 42.5 million shares equivalent to 5% in Dusit Thani, a leading Thai hospitality company.
On the other hand, Origin Property set up a new subsidiary, One Origin, to invest up to THB 20 billion into recurring income properties in the next five years. Previously, the company has signed a management contract agreement with InterContinental Hotels Group to manage three hotels in Bangkok and Sriracha, expected to be operational within 2021.
Even the mass market developer, L.P.N. Development, has formed a joint venture with Nye Estate, to develop an office tower on a leasehold site on Rama IV Road, worth THB 3.79 billion. The company has been struggling to get a foothold over the past few years since purchasing power in the mass market has become weaker and buyers are much more vulnerable to mortgage rejection by banks.
Nye Estate is also developing Silom Square, another office building on a 50-year leasehold plot located on the corner of Silom and Convent Roads. The company previously developed purely residential projects before entering the office market in 2016.
Raimon Land is another company to have jumped into the recurring income business after signing a 30-year lease for a prime 6-rai plot located on Ploenchit Road opposite Central Embassy.
The company has recently started piling on the site to be developed into a 52-storey office building with net leasable space of approximately 65,000 square meters with an investment of THB 11.5 billion. The company also has future plans to develop a 250-key hotel on Sukhumvit Road.
CBRE believes that developers need to plan their diversification strategies wisely. They must have a strong team with sound knowledge of operations and understanding of market dynamics in the property sector they are venturing into.
An article written by Pattaratorn Pornsirikul, a senior analyst, at Research and Consulting, CBRE Thailand for Bangkok Post dated 15 May 2019.
Land and Property Tax Forces Site Owners to Consider Options
The new Land and Property Tax, which will be effective from January 2020 onward, is another challenge for the Thai property market.
Retail in the age of social media
E-commerce is becoming easier and faster, making it increasingly popular. Recently, Instagram introduced a shopping feature that allows users to purchase products within the app.
Social media is transforming retail and expanding the e-commerce world. It goes without saying that the presence of social media in any retail store is critical to its marketing and sales reach.(more…)
Record low sales rate hits Bangkok condo market
Bangkok hit a decade-long record for new condos entering the market, with 65,000 new units launched throughout 2018, but the sales rate fell to a 15.7% record low.
The sales rate for new condos launched in Bangkok in the second quarter fell to 15.7 %, an all-time low, beating the lowest previous quarter (35%) in 2010 when the “red shirt” political crisis brought Bangkok to a standstill.(more…)
Thailand among top five countries for salary hikes
Thailand is among the top five economies in the world to see real salary increases and is likely to see...
Thailand Ecommerce Market: Shooting For Success
At present, the Thai ecommerce market is valued at USD 3.5 billion. According to a Google Temasek study, Thailand’s e-commerce...
Aspire Set to Become First SME Neobank in Southeast Asia with US$32.5 Million Raise
The recent financing has been led by Mass-Mutual Ventures Southeast Asia with participation from Silicon Valley’s Arc Labs and existing...