Two of Asia’s biggest social media players, Kakao Talk and Line, are growing by making mobile messaging apps an integral part of the lives of young Asians.

Younger generations prefer to communicate more privately instead of shouting out in virtual arenas and risking troubles with trolls—or disclosing aspects of their lives to their parents they’d rather not share.

Kakao Talk is the top messenger app in South Korea, with more users than Facebook or Twitter. People use it to hail cabs and transfer money, advancing toward a cashless society. Even South Korean government officials prefer Kakao chat rooms for communicating with colleagues as opposed to email.

In Japan, where Line users outnumber those on Facebook or Twitter, people buy cute digital stickers to link to messages and use the app to search for music and jobs.

In doing so, the apps are serving as test beds for digital services, demonstrating ways the latest trends in technology and communication can be integrated with daily life in the 21st century.

Above all, they are making money, although some of their products, such as digital stickers, would be a hard sell in other markets. Silicon Valley investors and tech startups everywhere are watching closely.

Source: Mobile chat apps Line, Kakao flourishing among young Asians

About the author

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Sign Up for Our Newsletter

Get notified of our weekly selection of news

You May Also Like

New investment makes LINE MAN Wongnai Thailand’s largest tech startup

LINE MAN Wongnai was established in 2020 from the merger of LINE MAN, Thailand’s No. 1 on-demand assistant app, and Wongnai, a restaurant review platform. The company aims to be the most innovative e-commerce platform for services in Thailand

True-DTAC Merger Faces Delay

The plan originally called for a voluntary tender bid to be made within a year in order to proceed with the US$8.6 billion merger, but this need was not reached, according to Telenor of Norway.

China continues to lead global e-commerce market with over $2 trillion sales in 2022

China accounted for over 37% share in the global e-commerce market, in terms of payments value in 2021. The country was followed by the US with $1.5 trillion, while the UK stood at a distant third with $292.1 billion in 2021